First CarSifu awards a suc­cess

It was a crown­ing achachieve­ment for Honda Civic that went home with th the ‘Car of the Year’ award.

The Star Malaysia - Star2 - - Event - Starpix by FAIHAN GHANI and FAIHAN GHANI

IT was a glitzy af­fair at the first CarSifu Edi­tors’ Choice Awards 2016 as CEOs of car com­pa­nies and their se­nior ex­ec­u­tives showed up in force to hon­our the best cars the lo­cal auto in­dus­try has to of­fer.

It’s not of­ten that key play­ers in the busi­ness get to­gether and the CarSifu event on Oct 6 was an op­por­tu­nity for them to min­gle, talk shop and build rap­port with each other at a cock­tail re­cep­tion prior to the awards an­nounce­ment.

Many of them were seen hap­pily pos­ing to­gether in small groups at the CarSifu pho­towalls.

Ev­ery­one pro­ceeded to the grand ball­room of The Royale Chu­lan Da­mansara ho­tel in Petaling Jaya as the guest of hon­our, Deputy Fi­nance Min­is­ter Datuk Lee Chee Leong, ar­rived ac­com­pa­nied by Star Me­dia Group chair­man Datuk Fu Ah Kiow, chief op­er­at­ing of­fi­cer Calvin Kan and chief rev­enue of­fi­cer Lim Bee Leng.

Fol­low­ing the open­ing speeches by Kan and Lee, it was full throt­tle as award af­ter award was an­nounced to cheers, hearty claps and hoots of

de­light as win­ners were de­clared be­fore the demon­stra­tive crowd.

Three of the win­ning cars - Honda Civic 1.5 TC-P, a Mercedes-Benz E-Class and Pero­dua Bezza 1.3 (A) Ad­vance - were lined up in front of the stage to add piz­zazz to the at­mos­phere.

SUVs or crossovers dom­i­nated the line-up of win­ners in a list of 22 cat­e­gories but ul­ti­mately it was a sedan that seized the imag­i­na­tion of the CarSifu edi­tors to win the cov­eted top award.

That car, as we all know, is the Civic that has be­come CarSifu’s “Car of the Year” for 2016.

The 1.5-litre tur­bocharged sedan also grabbed the Best Mid-Size Car award for its styling, fea­tures, sharp han­dling, com­fort­able ride and ac­ces­si­ble (on-the road) pric­ing of RM135,800.

Honda Malaysia pres­i­dent and chief op­er­at­ing of­fi­cer Roslan Ab­dul­lah, who re­ceived the trophy from Lee, ex­pressed de­light over the Civic’s dou­ble win.

We at CarSifu can’t wait to see who the con­tenders will be in 2017 and who will get to be crowned the next “Car of the Year”.

Pro­ton Edar CEO Ro­hime Shafie re­ceiv­ing the award for Best Com­pact won by Pro­ton Per­sona (Pre­mium CVT) from Lee. Roslan (centre) re­joic­ing with the Honda Malaysia team.

Naza Corp Hold­ings group chief op­er­at­ing of­fi­cer (au­to­mo­tive group) Datuk SamSam­son Anand George (centre) with Nasim (Peu­geot) and Naza Euro Mo­tors (Citroen) man­agemage­ment team. .

Roslan (centre) hold­ing the award for the Car of the Year, which was won by Honda Civic 1.5 TC-P. With him are Lee (on Roslan’s left), Fu (on Roslan’s right), Kan (on Lee’s left) and Lim (on Fu’s right) and rep­re­sen­ta­tive of car com­pa­nies whose...

Mercedes-Benz Malaysia gen­eral man­ager Carsten Bauer (fourth from left) and his team pos­ing with a Mercedes-Benz E-Class dis­played in the ball­room dur­ing the gala din­ner.

Pero­dua man­ag­ing di­rec­tor Dr Za­hari Husin re­ceiv­ing the award for Best Fam­ily Ride of the Year (<RM100K) won by Pero­dua Bezza 1.3 (A) Ad­vance from Lee.

TC Euro Cars (Re­nault) CEO Kuan Kim Luen re­ceiv­ing the award for the Best De­sign won by Re­nault Cap­tur from Lee.

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