The Star Malaysia - Star2

Exciting times at auto show

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VISITORS can look forward to a firsthand experience of a Plug-in Hybrid Electric Vehicle (PHEV) car in electric mode, eco-mode and combined mode during the Malaysia Autoshow to be held at the Mines Exhibition Centre from Nov 10 till 13.

Project PHEV is designed for enthusiast­s and students to get a hands-on experience on PHEVs with Mercedes-Benz and Volvo demonstrat­ing their locally-assembled PHEVs.

There will also be Comos electric cars on show.

Another exciting highlight will be the unveiling of Malaysia’s first electric passenger vehicle, which is a joint venture between Beijing Auto Internatio­nal Cooperatio­n (BAIC) and Amber Dual Sdn Bhd at Malaysia’s largest annual autoshow being organised by the Malaysia Automotive Institute (MAI).

Several other new car launches will also take place during the fourday auto show.

Visitors who place their bookings on a passenger car at the Malaysia Autoshow stand to win a Kia Rio X 1.4 Sedan worth RM78,000 in the “Buy a Car, Win a Kia” contest sponsored by Naza Kia Malaysia.

To make it an auto show for all age groups, students from schools and institutio­ns of higher learning in uniforms or with student cards will be given free entrance on Nov 10 and 11.

“We invite students and the teaching community to have a firsthand experience of the PHEVs that are assembled in Malaysia. The auto industry is huge and demands a broad spectrum of industrial and knowledge workers: chemical, mechanical, electrical, engineerin­g, computer science, marketing, mass communicat­ion, finance and industrial design,” said Datuk M Madani Sahari, CEO, Malaysia Automotive Institute.

“We aim to expose students to the auto industry and give them an opportunit­y to engage with OEM’s as part of our youth engagement programme, and for the youth to check out the career opportunit­ies available.”

Plenty of activities are being lined up for the wholesome family auto show with display and test drives of new cars, free safety check inspection and car care week, lifestyle booths and plenty of good food.

Additional­ly, most of the major car brands in the country are getting ready with exclusive deals and discounts only at the auto show for visitors who are making plans to purchase a car of their choice.

“The Autoshow represents one of the best opportunit­ies to do so because November is the last quarter of the year, a time when the industry traditiona­lly clears stock to get ready for the new year,” said Madani.

More than 100 exhibitors from renowned vehicle brands, aftermarke­t and accessory products will lay out their extensive product range during the event.

Show patrons who buy the entry ticket stand to win three Treeletrik­E-Bikes in a lucky draw contest.

Show sponsor AIG Insurance will be educating motorists about usagebased insurance.

Another sponsor, Dealer Tech, specialise­s in a sharing-app that turns a smartphone into a powerful dealer and car sale informatio­n system. It will customise this system for car brands exhibiting at the auto show.

Dealer Tech will also customise an online polling system for the Malaysia Car of the Year “People’s Choice” Contest 2016 for consumers to vote and stand a chance to win attractive prizes.

At the MAI pavilion, show patrons will be treated to a Car Care Week promo with free inspection, a Safe Car info booth as well as Career and Vendor booths.

Entrance fee to the autoshow is RM10 (adult).

For details on the autoshow, contact Joe Raj at hp: 012-3004343 or Alex Lye hp: 012-3333108 or log on www.autoshow.com.my.

 ??  ?? Madani says the show is a good platform for car buying.
Madani says the show is a good platform for car buying.

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