The Star Malaysia - Star2

Asking the right questions

- Compiled by ROUWEN LIN star2@thestar.com.my

This week’s roundup of books includes titles offering spiritual, business and aviation help as well as a thoughtful analysis of the ‘fake news’ era. The Three Questions: How To Discover And Master The Power Within You

Authors: Don Miguel Ruiz & Barbara Emrys Publisher: Thorsons, self-help

MEXICAN author Don Miguel Ruiz, who writes about and teaches the spirituali­sm of the Toltec culture, first wrote about the life skills of these ancient Mesoameric­an people in 1997 in The Four Agreements: A Practical Guide to Personal Freedom

(Amber-Allen Publishing).

He returns to Toltec core teachings with this new book that asks and seeks to answer three pressing questions: Who am I? What is real? What is love? Discussing these questions, Ruiz aims to help the reader overcome fear and discover truth, to embrace peace and joy, and live life to the fullest while pursuing self-knowledge, understand­ing and acceptance.

10 Ultimate Marketing Strategies

Author: Ernie Chen Publisher: Somo Publishing, business help HOW much difference can good marketing make in your business? This book delves into the different kinds of marketing strategies that just might blow your competitor­s away. Drawing on his personal experience­s, the author offers his take on how to create value and increase revenue, how to improve a brand’s emotional connection with customers, and how to reduce cost and wastage.

The Death Of Truth: Notes On Falsehood In The Age Of Trump

Author: Michiko Kakutani Publisher: William Collins, social analysis WE live in a world where fake news and lies fly unchecked; where the most outrageous claims can make it big, with a bit of luck and good timing.

The tyranny of the masses has usurped research and expertise.

Has truth, or the search for it, truly become so elusive?

The author, a Pulitzer Prizewinni­ng literary critic, offers an analysis of our current condition and the cultural forces that shape it.

The Accidental Further Adventures Of The Hundred-Year-Old Man (The Hundred-Year-Old Man #2)

Author: Jonas Jonasson Publisher: 4th Estate, contempora­ry fiction NOW that he is turning 101, the famous old Swede is back with even more stories.

Who would have thought he would one day find himself in a hot air balloon gone rogue, floating over the Indian Ocean and onward to the great beyond. But things are only going to get worse, because what goes up must come down ... and a North Korean ship is waiting for them. There is also a briefcase full of contraband uranium that the world leaders seem a bit too interested in. Will the excitement prove to be too much for this centenaria­n?

Swedish author and journalist Jonas Jonasson takes the unexpected hit character he created on another wild outing.

Your Captain Speaking

Author: Thiru J.R. Karasu Publisher: Peregrine Books, nonfiction aviation AFTER spending countless hours replying to aviation-related queries online, veteran pilot and author Thiru J.R. Karasu takes up his wife’s suggestion to write a book so he can share his knowledge.

Adopting a conversati­onal tone, Your Captain Speaking is divided into two parts. The first helps people understand the ins and outs of civil aviation, and where the industry is heading, and the second part is dedicated to budding aviators, hopefully giving them that push to achieve their dream to become a pilot.

Sons Of Cain: A History Of Serial Killers From The Stone Age To The Present

Author: Peter Vronsky Publisher: Berkley, nonfiction crime THE term “serial killer” wasn’t popularise­d until the end of the 20th century. Before that, pathologic­al murderous behavior was depicted, at least in popular culture, in the form of supernatur­al monsters.

In this book, investigat­ive historian Peter Vronsky examines our understand­ing of serial killing from its prehistori­c anthropolo­gical evolutiona­ry dimensions in the pre-civilizati­on era (c 15,000 BCE) to today.

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