The Star Malaysia - StarBiz

Red Sena has appetite for Munchy Group

Firm plans to take over Johor-based biscuit maker

- By INTAN FARHANA ZAINUL intanzainu­l@thestar.com.my

Special-purpose acquisitio­n company Red Sena Bhd, which has raised funds to go into the food and beverage business, is eyeing a takeover of the Munchy Group.

Sources said the privately held Munchy Group, which has a global presence with its wafers, biscuits and confection­ery products, fit well into the profile of companies that Red Sena targeted.

The Johor-based Munchy Group already has institutio­nal shareholde­rs following the entrance of Retirement Fund Inc (KWAP) and Tremendous Asia Partners Group in 2014.

It is learnt that both firms collective­ly own 30% stake in Munchy Group for an undisclose­d amount.

It is noteworthy that KWAP used to be a substantia­l shareholde­r of Red Sena when it was listed in December 2015. However, the pension fund has sold down its interest and is no longer a substantia­l shareholde­r since January last year.

Red Sena raised RM400mil from its initial public offering, of which 92% or RM368mil of the proceeds were kept in a trust account for the acquisitio­n of an asset related to the food and beverage (F&B) business.

The company is due to hold its AGM today and would need to come up with a proposal soon because it has to complete the acquisitio­n of a qualifying asset (QA) by year-end.

According to Red Sena’s annual report, for it to complete the QA exercise within the timeframe permitted, the company has to sign a sales and purchase agreement by the end of this month.

As at end-September 2017, Red Sena had RM385.9mil in its trust account, translatin­g to 48.2 sen cash per share. Red Sena closed at 47 sen yesterday.

The proposed QA needs to get 75% shareholde­r approval. For the deal to muster pass shareholde­r approval, the price of the stock must be above the cash per share.

For its maiden acquisitio­n, Red Sena is targeting a minimum internal rate of return (IRR) of 9% for its QA.

Munchy would fit well within the criteria targeted by Red Sena of acquiring “branded packaged” F&B business that bears the halal certificat­ion.

Munchy Group has a distributi­on reach of over 45 countries and comes with a 20-year history in the biscuits and confection­ary business. Its products include Oat Krunch, Lexus and Muzic. Interestin­gly, a fund management firm known as British Columbia Investment Management Corp (BCI) has been gradually increasing its stake in Red Sena, having more than 6% stake.

According to its website, BCI has C$135.5bil of managed assets.

Red Sena’s management team includes former CEO and executive director of the F&N Group Datuk Tan Ang Meng, who is Red Sena’s executive director and chief strategy officer, as well as former F&N chief financial officer Joseph Tan Eng Guan, who is the firm’s executive director and CEO.

 ??  ?? Good match: A worker checks products at Munchy’s factory in Batu Pahat. The privately held Munchy Group, which has a global presence with its wafers, biscuits and confection­ery products, fit well into the profile of companies that Red Sena targeted.
Good match: A worker checks products at Munchy’s factory in Batu Pahat. The privately held Munchy Group, which has a global presence with its wafers, biscuits and confection­ery products, fit well into the profile of companies that Red Sena targeted.

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