Two new prod­ucts for F&N’s 135th an­niver­sary

The Star Malaysia - StarBiz - - News -

PU­TRA­JAYA: In con­junc­tion with its 135th an­niver­sary cel­e­bra­tion this year, Fraser & Neave Hold­ings Bhd (F&N) has launched two new prod­ucts – the F&N full cream con­densed milk in squeeze tube and milk stick pack­ag­ing for­mats.

Ac­cord­ing to the maker of Teapot sweet­ened con­densed milk and 100Plus iso­tonic drink, the new of­fer­ings, which are avail­able in three flavours namely choco­late, full cream milk and straw­berry, are Malaysia’s first full cream sweet­ened con­densed milk in such pack­ag­ings.

They will add to F&N’s ex­ist­ing portfolio of 20 food prod­ucts.

Speak­ing at the “F&N 135th An­niver­sary Fi­esta”, the group’s chief ex­ec­u­tive of­fi­cer Lim Yew Hoe ( pic) said that F&N would ramp up its prod­uct of­fer­ings mov­ing for­ward, driven by con­tin­u­ous re­search and de­velop- ment in line with the cus­tomers’ grow­ing so­cial and en­vi­ron­men­tal con­cerns.

“This ap­proach drives F&N’s strate­gic de­ci­sions to in­no­vate and de­liver health­ier op­tions, and more sus­tain­ably pro­duced prod­ucts,” he said.

The five-day an­niver­sary event will run from Dec 5-9 at the IOI City Mall, Pu­tra­jaya. A num­ber of in­ter­ac­tive ac­tiv­i­ties will be or­gan­ised in­clud­ing cook­ing demos us­ing F&N prod­ucts, com­pe­ti­tions and sam­plings of F&N’s lat­est prod­ucts.

Pa­trons will also be able to pur­chase F&N’s pop­u­lar brands at spe­cial rates at the event.

Aside from Malaysia, F&N also op­er­ates in Thai­land, Brunei and the In­dochina re­gion. A sub­sidiary of the Sin­ga­pore-listed Fraser and Neave Ltd, the com­pany’s prod­ucts are ex­ported to over 55 coun­tries.

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