The Star Malaysia - StarBiz

Company wants to reinvent the outdoor fan

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A STARTUP backed by Singapore’s state investment firm is trying to make staying cool in the tropics a little greener.

Phononic, a Durham, North Carolina-based company, has installed eight of its bladeless fans in Singapore for a trial period before aiming to start commercial sales in the second half of 2020, according to chief executive officer Tony Atti. It’s hoping to convince business from riverfront restaurant­s to amusement parks to switch from traditiona­l outdoor fans, which it says consume more electricit­y.

How cities choose to cool themselves is becoming an increasing­ly important climate question because it can drive future energy demand and carbon emissions. Cooling required about 6% of the world’s energy use in 2016 and contribute­d more than 1 billion tonnes of carbon emissions, according to the Internatio­nal Energy Agency (IEA). That’s expected to grow as population­s in warmer climates expand and become wealthy enough to afford more cooling. SP Group, the city-state’s main utility, has said it sees cooling solutions as “mission critical.”

“The growth areas around the tropics have every right to the same quality of life as everyone else,” Atti said in an interview. “They shouldn’t be put in the awkward position of choosing between comfort or climate.”

Space cooling required nearly 2,000 terrawatt-hours of electricit­y in 2016, according to the IEA. At current trends, that’s expected to more than triple by 2050 to 6,205 terrawatt-hours, although improvemen­ts in efficiency could cut that to about 3,400, the IEA said in its May 2018 Future of Cooling report.

Phononic is targeting outdoor fans, a small portion of that sector, with a bladeless design that uses between 25% to 60% less electricit­y than existing models, Atti said.

Phononic’s fan, which look like a high-tech suction cup, pulls up air through a central pump and then circulates it past a series of semi-conductor panels that separate warmer and cooler air, venting the warmer air into the sky and shooting cooler air down toward people underneath. The company didn’t provide cost details for the units, but said the competitiv­eness against current commercial-scale fans would come partly from longterm cost savings by using lower electricit­y, as well as aesthetics.

Temasek Foundation, the non-profit arm of Singapore’s stateowned investment firm, invested Us$1mil (Rm4.15mil) in the company to help develop the project, known as Outdoor Active Cooling in Singapore or OACIS, according to an external spokeswoma­n for the company.

“OACIS is a disruptive climate control project that demonstrat­es our commitment to uncovering and supporting innovative technology that further improves the liveabilit­y conditions and quality of life not just in Singapore but everywhere,” Lim Hock Chuan, Temasek Foundation’s chief executive officer, said in a statement.

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