The Star Malaysia - StarBiz

ABOUT SUN LIFE MALAYSIA

-

> A joint venture by Sun Life Assurance Company of Canada and Khazanah Nasional Berhad, Sun Life Malaysia (SLM) was establishe­d in 2013 with a focus on offering a comprehens­ive range of insurance and family takaful products and services to all Malaysians across different life stages, affordabil­ity and financial goals.

> Some of the innovative products with compelling propositio­ns on legacy planning and key man insurance offered by SLM are:

• Sun Legacy-i: An investment-linked takaful plan that provides clients peace of mind knowing that their legacy of love will be passed on to their family with the wasiat/will writing cost covered and additional accidental coverage of up to 200% of sum assured.

• Sun Signature Life: A universal life plan that safeguards clients’ legacy and business by providing an increasing death and total permanent disability (TPD) coverage of up to 200% of initial sum assured and guaranteed health check-up allowance.

• Sun Ultimate Coverage-i: A surplus-sharing term takaful plan that ensures clients’ family and business are well taken care of by mitigating financial risks with death and TPD coverage with extra accidental protection and disability allowance benefit.

> Business achievemen­ts

• 25% six-year CAGR since 2013

• No.1 Bancatakaf­ul provider in 2019

• Rm941mil claims paid out since 2014

• More than 1.5 million clients’ lives touched

• More than Rm1bil recorded in gross premium

• More than Rm570mil in dividend payout since 2013

> Awards

• Best CSR Communicat­ions at Marketing’s PR Awards 2020 (bronze winner)

• Superbrand­s award status by Superbrand­s Malaysia

• Best Life Insurance 2019/2020 by ibanding.com

• Marketing Initiative of the Year (Malaysia) at Insurance Asia Awards 2019

• Most Innovative Takaful Product (Malaysia) at 2019 Global Banking & Finance Awards

• Most Innovative Takaful Provider at Internatio­nal Finance Awards 2018

Newspapers in English

Newspapers from Malaysia