Antsomi names country director

KUALA LUMPUR: Antsomi, an Artificial Intelligence (Ai)-driven marketing technology company, has appointed Ilona Juwita as the country director of Indonesia.

Antsomi sees Indonesia as one of the key markets in South-east Asia, while more and more businesses in the country embark on the journey to transform themselves into data-driven companies.

Antsomi launched its flagship product, CDP 365, an Ai-driven customer data platform native to South-east Asia, in June 2020.

Since then, the company has helped many clients in the region unify and activate their customer data across channels with a better customer experience enriched by personalisation and marketing automation.

It recently announced the onboarding of the Philippines-based Data Analytics Ventures Inc (DAVI, a JG Summit Holdings Inc’s subsidiary) as one of its key clients.

Headquartered in Singapore, Antsomi has also set up branch offices in Malaysia and Vietnam, and now it enters Indonesia officially.

In her new role, Ilona reports to Antsomi’s co-founder and CEO, Serm Teck Choon. She will be taking charge of the business development of Indonesia’s market and will be the face of Antsomi in the country.

Commenting on her appointment, Serm said: “Ilona has spent the last few years pushing the industry forward with technology like data management platforms.

“With her vast experience working with and advocating data, we believe that it is a logical path for her to push the market with new technology such as customer data platform and help more Indonesian businesses become a data-driven company.”