The Star Malaysia

Presma wants to make nasi kandar and roti canai world famous

- By JOASH EE DE SILVA jedesilva@thestar.com.my

KUALA LUMPUR: Fancy having nasi kandar, roti canai and other mamak specialtie­s when you go on a holiday overseas?

The Malaysian-Muslim Restaurant Owners Associatio­n (Presma) is asking its 3,000odd members to look at the global market and make their food world famous.

Newlyelect­ed Presma president Ayoob Khan Muhamad Yakub said popular destinatio­ns for Malaysians in Europe, such as London and Paris, would be “first choice”.

“We want to see mamak restaurant­s expand to other parts of the world. We believe the food we serve has global appeal,” he said.

Ayoob, who operates the famed Restaurant ABC chain of eateries, said he would meet foreign investors to seek their involvemen­t.

“Besides Europe, we are also looking at Asean countries where there is a ready market,” he added.

For a start, Ayoob said the associatio­n would gather over 100 mamak chains to promote their brands at a food festival in Dataran Merdeka mid2017.

“We are aiming to attract over 100,000 tourists.

“Food will be served free. We will also have fusion mamakstyle cuisine,” he added.

On other matters, Ayoob said the associatio­n would focus on improving hygiene at mamak restaurant­s.

To deal with the shortage of workers, Ayoob said Presma would actively promote jobs to locals through JobsMalays­ia and the Human Resource Ministry.

“We need at least 15,000 more workers. With the acute shortage, customers are having a long wait.

“We really need the Government’s help in resolving this issue,” he added.

Ayoob said over the past six months, 60 restaurant­s had to close due to this.

On increasing costs, he assured customers that there would be no price increases at mamak restaurant­s in the near future.

“We are negotiatin­g with our suppliers to get raw material at the best prices possible. These include oil, sugar, flour, milk and rice.”

 ??  ?? Global appeal: Ayoob (second from left) and Presma deputy president Thoulath Ameer Hamzah (left) ordering food at a mamak restaurant in Kuala Lumpur.
Global appeal: Ayoob (second from left) and Presma deputy president Thoulath Ameer Hamzah (left) ordering food at a mamak restaurant in Kuala Lumpur.

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