The Star Malaysia

E-commerce gets a boost

10 platforms and projects launched to spur SMEs

- By YIMIE YONG yimie.yong@thestar.com.my

KUALA LUMPUR: Ten online platforms and projects have been launched to encourage Malaysians, especially small and medium enterprise­s (SMEs), to get involved in e-commerce.

These include the Port Klang Free Zone (PKFZ) Merchant Centre, the e-Halal Hub, the SME enterprise resources planning system and the Asia New Retail Membership Platform.

Transport Minister Datuk Seri Liow Tiong Lai said the PKFZ Merchant Centre was set up in PKFZ, Pulau Indah, to showcase online businesses by exhibiting the products there.

“The centre will have the capacity of 1,000 booths for the exhibition of products to promote Malaysia as the procuremen­t hub for Asean,” he said during the launch of the online platforms and projects at the 1st Asian Retail and O2O Conference and Expo here yesterday.

Also present was Minister in the Prime Minister’s Department Datuk Seri Dr Wee Ka Siong.

Liow said the e-Halal Hub would widen the reach of these products to Muslim consumers worldwide.

“The e-Halal Hub has tremendous potential due to a growing Muslim population and their demand for halal products and services. Malaysia can provide the halal logistics to internatio­nal businesses,” he said.

Dr Wee said these projects and platforms were specially designed to be the “springboar­d” for Malaysians, particular­ly SMEs, to get involved in e-commerce.

“It is also part of our efforts to provide a way for SMEs to expand their market, especially during a challengin­g world economy,” he said.

Dr Wee said he hoped that these online platforms and projects could be put to good use by young entreprene­urs, especially those in rural areas and who lacked start-up funds.

“By participat­ing in e-commerce, it is a way for them to increase their income and improve their livelihood,” he added.

The 1st Asia Retail and O2O Conference and Expo is initiated by the Secretaria­t for the Advance- ment of Malaysian Entreprene­urs and the Federation of Malaysia Chinese Guilds Associatio­n.

The event is aimed at encouragin­g small businesses to embrace the change in the retail industry and to spur SMEs to move online.

The expo also serves as a platform to bring together SMEs and the hypermarke­t sector to drive the retail industry.

 ??  ?? (From left) Adventure Capital Sdn Bhd CEO Fong Hon Yan, Dr Wee, Liow, China Embassy representa­tive Ma Jia and executive director of China HIstorical Brand Food Distributi­on Centre He Li Wen after signing the MoUs in Kuala Lumpur yesterday. Springboar­d:
(From left) Adventure Capital Sdn Bhd CEO Fong Hon Yan, Dr Wee, Liow, China Embassy representa­tive Ma Jia and executive director of China HIstorical Brand Food Distributi­on Centre He Li Wen after signing the MoUs in Kuala Lumpur yesterday. Springboar­d:

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