The Sun (Malaysia)
On cloud nine
THE recent Marketing Excellence awards ceremony held at the Intercontinental Hotel in Kuala Lumpur saw Zenith bag nine trophies. The media industry authority won three golds – two for Maybank for Excellence in Corporate Social Responsibility and Excellence in Video/TV Marketing; and another for Celcom under Excellence in Mobile Marketing. Other awards comprised three for Celcom, two for Petronas and 1 for Maybank. Zenith Group is led by CEO Gerald Miranda ( pix). Modest about the nine- award sweep, he said: “We are pleased that our efforts in this area are being recognised”.