The Sun (Malaysia)

U Mobile unveils new flagship store and concert surprises

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Mobile presented customers with two lovely surprises: the launch of a flagship store and the announceme­nt of adding K-pop superstar G-Dragon to its “Unlimited Grooves” campaign.

UNEW STORE

The new flagship store, which is located at Berjaya Times Square (BTS) offers two sections: an experienti­al area offering the latest Apple products under its postpaid and device ownership plan located at the ground floor of BTS; and a service and inquiries centre on the first floor of BTS. According to U Mobile CMO Jasmine Lee, the close proximity of the experienti­al area and service centre was designed with the intention to provide customers with the chance to experience all devices under the U Mobile portfolio, while simultaneo­usly easily getting to the service centre.

At the store launch, Lee informed in her speech, of U Mobile’s progress on the network front, recently switching on both the

CONTEST DETAILS

1800MHz and 900MHz spectrum bands that deliver improved network quality and coverage.

CONCERT SURPRISE

It was also announced at the event, that U Mobile will be the official sponsor for the G-Dragon Act III: M.O.T.T.E in Kuala Lumpur concert on Sept 17. This sponsorshi­p is part Unlimited Passion for G-Dragon Contest will take place from Aug 18 – Sept 8, 2017 Contest will take place on Instagram. Participan­ts must follow U Mobile at www.instagram.com/MyUMobile Only active customers who have been with U Mobile for at least six months by the end of the contest period will be eligible to participat­e.

Unlimited Passion for Ed Sheeran Contest will take place from Sept 25 – Oct 27, 2017 Contest will take place on Instagram. Participan­ts must follow U Mobile at www.instagram.com/MyUMobile Only active customers who have been with U Mobile for at least 6 months by the end of the contest period will be eligible to participat­e. of the telco company’s “Unlimited Grooves” campaign, which aims to bring its customers closer to their passion for music.

Some of the concerts and musical events under the campaign banner include: the upcoming “Good Vibes Festival” on Aug 12 and 13, and Ed Sheeran’s Divide Tour on Nov 14.

“U Mobile has always made music key in our offerings as it is something that many of our customers are passionate about. We have been aggressive­ly coming up with ideas so that customers have the opportunit­y to enhance their music passion. We are happy to make the G-Dragon concert here part of U Mobile’s Unlimited Grooves campaign!” said Lee.

U Mobile customers can get their hands on the tickets to the G-Dragon and Ed Sheeran concerts by participat­ing in the respective Instagram contests. Visit U Mobile’s website or its Facebook page for more informatio­n.

 ??  ?? Lee (fourth, left) with the early batch of lucky winners who received tickets to the Ed Sheeran and G-Dragon concerts in Kuala Lumpur.
Lee (fourth, left) with the early batch of lucky winners who received tickets to the Ed Sheeran and G-Dragon concerts in Kuala Lumpur.
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