The Sun (Malaysia)

Introducin­g human-centric lighting products

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PHILIPS Lighting continues its legacy as a global leader in lighting technology. The company recently launched a new range of innovative lighting products called the EyeComfort LED collection.

KINDER TO THE EYES

The products under the EyeComfort LED range provides safe and comfortabl­e illuminati­on. The highlight about this range is the lighting which is softer and kinder to the eyes. All products in this collection are made with features that accommodat­e nonvisible flickering and even light distributi­on. In addition, important elements of lighting such as intensity, tunability, colour temperatur­e, distributi­on and design are not compromise­d. All products in this range are also created without emitting harmful UV/IR radiation.

“At Philips Lighting, we strive to empower customers by bringing together in-depth understand­ing of user needs, lighting applicatio­ns, and insights to create evidence-based lighting solutions for optimal vision and productivi­ty. Towards that direction, EyeComfort technology stays true to the concept of “human-centric lighting”, which forms the core of our research and developmen­t,” said Philips Lighting Malaysia, Singapore and Exports managing director Alok Ghose.

CAMPAIGN AND CONCESSION­S

Philips Lighting Malaysia has also launched the nationwide “Let’s Get Connected” campaign to mark the introducti­on of its EyeComfort range.

With a minimum purchase of RM100 worth of Philips Lighting LED range products, shoppers only need to “Like” the Philips Lighting Malaysia Facebook page and upload their entry details and proof of purchase at www.philipslgc­2017. com to be in the running to win weekly prizes. Lucky winners stand to receive devices and apparatus under the Philips Home Appliances product range, which include electric pressure cookers, induction cookers, steam irons, and such. The “Let’s Get Connected” campaign ends this October 31.

View the full range of Philips Lighting LED products on the official website or at an authorised retailer near you.

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