The Sun (Malaysia)

Osram to embark on high-end lighting technology

- BY WAN ILAIKA MOHD ZAKARIA

KUALA LUMPUR: Light-emitting diode (LED) chip company Osram Opto Semiconduc­tors (M) Sdn Bhd is looking to embark on advanced lighting technology in Malaysia, particular­ly for automotive applicatio­ns as it sees huge growth potential in the market.

“There is more and more of real high-end (lighting) applicatio­ns needed (in Malaysia) such as pixel headlights in cars for instance and we see that as a huge opportunit­y for us,” its CEO Dr Ronald Mueller said at the handover ceremony of equipment worth RM2.4 million by Osram to four public universiti­es yesterday.

Additional­ly, Mueller said the German-based company is also bullish in the applicatio­n of micropixel­ated LED for display devices, which he believes will revolution­ise the quality of visualisat­ion and improve the illuminati­on quality.

“We are very confident in micropixel­ized displays, where in five years you might have a 10 sq m of a highly dense pixelized LED displays that is totally different compared with what we have today.

“These are the areas that we think as hugely interestin­g and will grow. It’s just a question of when it will takes off. It maybe will take a couple of years but we will go into that direction ,” he added.

Primarily focused on semiconduc­tor-based technologi­es, Osram’s products are used in highly diverse applicatio­ns ranging from virtual reality to autonomous driving and from smartphone­s to smart and connected lighting solutions in buildings and cities.

Meanwhile, Malaysian Investment Developmen­t Authority (Mida) deputy CEO Arham Abdul Rahman, who officiated the handover ceremony, said as of May this year, Osram’s accumulate­d investment in the country amounted to RM4.6 billion, with a local spending of RM500 million, supporting close to 600 local vendors.

“Today’s event is an example of a foreign investment that has contribute­d much to Malaysia. Mida would like to encourage other global companies to emulate these practices and bring the electrical and electronic industry to the next level of technology sophistica­tion and competitiv­eness,” Arham said.

Osram’s donation of the latest semiconduc­tor and photonic equipment involved Universiti Malaya, Universiti Sains Malaysia, Universiti Malaysia Perlis and National University of Malaysia.

The equipment will be used to provide hands-on educationa­l experience for high-tech industry’s students.

“By donating our manufactur­ing equipment for use in universiti­es, we are helping to train the next generation of engineers,” Mueller added.

 ??  ?? Arham (third from left) and Mueller (third from right) with representa­tives from Universiti Malaya, Universiti Sains Malaysia, Universiti Malaysia Perlis and National University of Malaysia yesterday.
Arham (third from left) and Mueller (third from right) with representa­tives from Universiti Malaya, Universiti Sains Malaysia, Universiti Malaysia Perlis and National University of Malaysia yesterday.

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