Volk­swa­gen Polo ‘ Black & White’ on­line

The Sun (Malaysia) - - SUNBIZ -

VOLK­SWA­GEN Pas­sen­ger Cars Malaysia (VPCM) yes­ter­day un­veiled a spe­cial edi­tion Volk­swa­gen Polo “Black & White”, in con­junc­tion with on­line shop Lazada’s annual “11.11 Shop­ping Fes­ti­val” cel­e­bra­tion. The Polo Black & White is lim­ited to only 11 units, and will be sold ex­clu­sively on Lazada’s on­line plat­form this Sun­day – yes, 11th of Novem­ber, the 11th month of the year, in case you are still won­der­ing.

What’s so spe­cial about these 11 Polo Black & White, you may won­der? Well, you only need to pay the re­tail price of RM68,488* each to re­ceive added ac­ces­sories worth RM7,500.

The Polo Black & White is only avail­able in Candy White and comes fit­ted with a black rear spoiler, black body side mould­ings, leather seats, 15-inch black al­loy rims, black side mir­ror and au­tho­rised VW Tint.

As part of the deal, of­fi­cial bank part­ner for this Polo Black & White sale, Hong Leong Bank, is of­fer­ing a spe­cial low in­ter­est rate of 1.11% per an­num for a five-year loan.

The Volk­swa­gen Polo is pow­ered by a 16-valve mul­ti­point in­jec­tion, 1.6-litre, 104hp petrol engine paired with a six-speed au­to­matic trans­mis­sion with Tip­tronic (and “Sport” mode). It puts out a max­i­mum torque of 153Nm avail­able at a low 3,800rpm.

The car is fit­ted with a new RCD 340G head unit that of­fers a wide range of con­nec­tiv­ity op­tions such as USB and iPod in­ter­face, aux­il­iary in­put sup­port, SD card slot, Blue­tooth and App-Con­nect (CarPlay, An­droid Auto and Mir­ror­link).

VPCM man­ag­ing di­rec­tor Erik Win­ter (pix, right) said dur­ing a me­dia pre­sen­ta­tion at the Volk­swa­gen Sri Har­ta­mas 3S cen­tre yes­ter­day: “A con­sumer’s pur­chas­ing jour­ney has evolved so much in re­cent years, and we are pleased to have played a part in chang­ing per­cep­tions to the point where pur­chas­ing a car is now the new norm.

“This is ev­i­dent with the suc­cess of our col­lab­o­ra­tions with Lazada for the ‘12.12. Beetle’ and the re­cent ‘JOIN’ range. Con­ve­nience aside, this also tells us that con­sumers are on­line – read­ing, re­search­ing and look­ing for the best deals. And that is where Volk­swa­gen will be.”

To make a book­ing, a fee of RM799 is re­quired and can be made via Lazada Wal­let, credit card or on­line bank­ing, after which the cus­tomer will re­ceive a call from a Volk­swa­gen rep­re­sen­ta­tive for ar­range­ments on their pre­ferred deal­er­ship and to com­plete the reg­is­tra­tion and de­liv­ery of the ve­hi­cle.

Lazada Malaysia CEO Christophe Le­je­une (pix, left) said: “As Malaysia’s lead­ing eCom­merce plat­form, Lazada has evolved be­yond be­ing just an on­line shop­ping plat­form and has trans­formed into a life­style des­ti­na­tion.

“Our con­tin­ued part­ner­ship with Volk­swa­gen is proof of chang­ing con­sumer be­hav­iour, and we look for­ward to of­fer­ing our customers the big­gest and best Lazada shop­ping ex­pe­ri­ence through this ex­clu­sive col­lab­o­ra­tion.”

Those in­ter­ested to pur­chase the spe­cial edi­tion Polo Black & White may visit the Volk­swa­gen store on Lazada to find out more.

All Volk­swa­gen mod­els come with three years free main­te­nance, five years man­u­fac­turer’s war­ranty and five years road­side as­sis­tance.

*Re­tail price, ex­clud­ing in­sur­ance and reg­is­tra­tion.

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