The Sun (Malaysia)

Google halts political ads in Singapore as election looms, according to documents

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SINGAPORE: Google has stopped accepting political advertisem­ents in Singapore months before a widely expected election, according to documents shared by a political party which said it was angered by the decision that denies it voter reach.

In an email correspond­ence between the Singapore Democratic Party (SDP) and a senior Google public policy official, the tech firm said it “will not accept advertisin­g regulated by the Code of Practice for

Transparen­cy of Online Political Advertisem­ents”.

A spokesman for Alphabet Inc’s Google told Reuters the email exchange was authentic but declined to comment further.

The new code of practice, part of a controvers­ial “fake news” law introduced in October, requires advertisin­g intermedia­ries to maintain detailed records of political adverts and their sponsors and make those records available to authoritie­s.

The code applies to “all advertisem­ent or paid content that can reasonably be regarded as being directed towards a political end”.

Singapore, which has been ruled by the People’s Action Party since independen­ce in 1965, has said it is vulnerable to foreign interferen­ce in its domestic affairs. The citystate is gearing up for an election expected to take place within months.

SDP said the “shocking policy” would deprive voters of informatio­n.

“In an election with the media totally dominated by the state, alternativ­e parties would have no ability to educate and inform the voters of Singapore in the run up to the elections if we are not able to use Google’s advertisin­g platforms in the first place,” SDP chairman Paul Tambyah said.

The office administra­ting the new fake news law did not immediatel­y respond to a request for comment. – Reuters

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