GRTU Malta Chamber of SMEs and Fiera il-Kbira agreement
An agreement of cooperation signed between GRTU Malta Chamber of SMEs and Il-Fiera LKBIRA promises successful organisation of the nation-wide fair. The aim of the collaboration focuses on improving quality and standards while reflecting evolving practice that can serve business exposure and benefit consumers alike.
The long-term agreement is an echo of collaboration in the past years between fair organisers and GRTU as an organisation representing the interest of businesses. GRTU’s involvement is set to upstage an already prominent important event on Malta’s commercial calendar with plans to solidify the fair and ensure that its full adherence to regulations and improved level of quality give an even better showcase to consumers in the years to come.
GRTU president Paul Abela stated: “It was important for GRTU to safeguard the interest of its many members exhibiting at the Fiera LKBIRA and thanks to GRTU’s intervention a significant amount of resources invested, both in terms of time and money, have been saved from waste and harm to business. Fairs serve an essential economic purpose and are an important platform, especially for the smaller businesses seeking increased exposure to the con- sumer.”
The management of il-Fiera LKBIRA said that although the fair has always been controlled by several rules and regulations, formal collaboration with an organisation with the standing of GRTU will directly result in the strengthening of quality and standards, increasing the success of the fair for the benefit of everyone involved.
Just like the previous two editions, il-Fiera l-Kbira is expected to attract a crowd of over 100,000 visitors.
The Fiera l-Kbira will be held at Montekristo Estate between 7 and 17 July.