The Malta Business Weekly

ICON develops a chatbot powered by Artificial Intelligen­ce

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With vast knowledge of the AI sector, ICON, a Microsoft and Google Partner, has developed a chatbot platform which it launched in Dublin, Ireland earlier this month. ebo disrupts the costly, legacyappr­oach to customer service interactio­ns in which humans are tasked to answer repetitive questions.

Today’s consumer, motivated by convenienc­e and individual­ism, expects a business to be available 24/7 and on channels where they feel most comfortabl­e communicat­ing. They also expect personalis­ed messages to their specific needs.

Meeting this challenge using manpower alone is time-consuming and inefficien­t. As much as 45% of this work can be automated by AI technologi­es. ebo was developed for companies looking to overcome this challenge and give their customers the best service possible.

ebo is designed to reach customers on the messaging apps that they are most active on, such as Facebook Messenger or Skype. This facilitate­s natural and instant conversati­on on any device, anywhere, and at any time. With messaging apps far surpassing social media platforms, the chatbot economy is changing the way content and services are being made available to users.

A key element to optimising customer care services involves understand­ing your customer. ebo uses natural language processing, sentiment analysis and machine learning tools to understand sentence structure and the user’s attitude towards a certain topic. Once ebo learns something about the user, it can then start using this informatio­n to provide personalis­ed offers and improve the experience of other similar users too.

Automation is what makes all this possible. ebo uses a seemingly unlimited number of scripts to automate actions previously carried out by humans. It can also send out automated push notificati­ons to customers, effectivel­y communicat­ing announceme­nts. ebo can also be integrated with a company’s software, such as content management systems, as well as a vast number of external services, such as Google Maps, to better serve those who are using it.

Redefining the current levels of customer care services, chatbot technologi­es like ebo are fast becoming essential for any company that wants to stay ahead of its competitor­s. Saving time and money is but one aspect of this disruptive technology; it will also drive new sales and offer key insights into emerging trends, putting any company that invests in it ahead of the curve.

Commenting on the launch of ebo, Dr Gege Gatt, ebo director stated: “Sitting at the forefront of a whole new world of technologi­cal possibilit­ies, ebo will change the way people interact with your business. Combining AI with state-ofthe-art machine learning tools, ebo bridges the gap between the abstract concept of AI and its very, real and exciting possibilit­ies for businesses.” To find out more about how ebo can support your business visit https://www.ebo.ai/

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