The Sunday Times of Malta

E-commerce site drops ‘offensive’ socks after Hindu cleric take offence

Website apologises after Rajan Zad brings his campaignin­g to Malta

- BERTRAND BORG and GIULIA MAGRI

Local e-commerce site Maltashopp­er has removed a pair of socks depicting a Hindu god from its website after a USbased cleric said they were offensive.

The website took action after Rajan Zed, a Nevada-based activist who set up the Universal Society of Hinduism in 2011, flagged the “highly inappropri­ate” socks in a statement to the press.

Zed said the company was trivialisi­ng Hindu deities by offering socks depicting them and other Hindu concepts.

The socks in question are manufactur­ed by a company called Hop Hare.

“Featuring a charming Ganesha design, these socks add a touch of spirituali­ty and cultural significan­ce to your outfit. Ganesha, the Hindu deity known as the remover of obstacles, symbolises wisdom, prosperity, and good fortune. With these socks, you can carry a piece of ancient wisdom with you wherever you go,” the product descriptio­n reads.

Zed said the product was highly inappropri­ate.

“In Hinduism, Lord Ganesha is worshipped as god of wisdom and remover of obstacles and is invoked before the beginning of any major undertakin­g,” he explained.

“Hindus are for free artistic expression and speech as much as anybody else if not more. But faith is something sacred and attempts at trivialisi­ng it is painful for the followers,” he said.

Maltashopp­er is an intermedia­ry website, offering products sold in Sicilian shops to Maltese residents.

A Maltashopp­er spokespers­on told Times of Malta they were removing the socks from their website after Zed contacted them directly.

The socks were no longer visible on the company’s website at the time of publicatio­n.

In an e-mail seen by Times of Malta, the company apologised to Zed for any offence caused. It explained that products listed by its suppliers are automatica­lly imported to its website, meaning items are not always manually checked before appearing for sale.

“Our commitment to cultural sensitivit­y and respect for all religious beliefs is paramount,” the company told the Hindu cleric as it apologised for the incident.

The company said it flagging the issue with supplier.

“Our aim is to implement measures that include checks for cultural and religious sensitivit­ies, possibly involving more stringent guidelines for our supplier,” it said.

“We are committed to learning from this incident and making the necessary adjustment­s to our operations to better honour and respect the diverse communitie­s we serve.”

Zed is known for his active campaignin­g for companies to remove products featuring Hindu symbolism.

In 2019, US outdoor retailer REI stopped selling a yoga mat featuring an image of Ganesh and apologised after Zed campaigned for them to do so. The Hindu cleric has also targeted Amazon for selling items depicting Hindu deities, US ice-cream retailer Baskin-Robbins for including beef-derived gelatin in one of its ice cream flavours and the Bank of Canada for using beef tallow to manufactur­e its banknotes.

In Malta, Zed’s efforts have so far been predominan­tly focused on the country’s lack of a crematoriu­m. That, he has said, means Hindus in Malta are forced to bury their loved ones, “in contradict­ion of their long-held beliefs that burial hindered the soul’s journey”.

“Attempts at trivialisi­ng faith is painful for the followers

was also the socks’

 ?? ?? Zed (right) says the socks depicting Lord Ganesha are highly offensive to Hindus. PHOTOS: MALTASHOPP­ER/FACEBOOK
Zed (right) says the socks depicting Lord Ganesha are highly offensive to Hindus. PHOTOS: MALTASHOPP­ER/FACEBOOK
 ?? ??

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