THE FORCE BE WITH IT

CEO Magazine North America - - AT THE FRONT — BUSINESS -

FORCE 1. The IT sec­tor is poised for an­other strong year, with 5% growth pro­jected. Com­pTIA’s IT In­dus­try Busi­ness Con­fi­dence In­dex notched one of its high­est rat­ings ever head­ing into the first quar­ter of 2018. Ex­ec­u­tives cite robust con­sumer de­mand and the up­take of emerg­ing prod­uct and ser­vice cat­e­gories as key con­trib­u­tors to the pos­i­tive sen­ti­ment. Rev­enue growth should fol­low suit. In­deed, if ev­ery­thing falls into place, Com­pTIA’s con­sen­sus fore­cast could push growth into the 7%-plus range. Ac­cord­ing to IDC, global IT spend­ing will top $4.8 tril­lion in 2018, with the US ac­count­ing for ap­prox­i­mately $1.14 tril­lion of the to­tal mar­ket.

FORCE 2. An evolv­ing tech la­bor mar­ket will con­tinue to present chal­lenges, as well as op­por­tu­ni­ties. With em­ployer de­mand for tech tal­ent rou­tinely out­strip­ping sup­ply, the year ahead will force more or­ga­ni­za­tions to re­think their ap­proaches to re­cruit­ing, train­ing, and tal­ent man­age­ment. Ad­di­tion­ally, ques­tions sur­round­ing skills gaps, di­ver­sity, al­ter­na­tive ed­u­ca­tion/ca­reer paths, and the fu­ture of work as a whole will de­mand more mean­ing­ful at­ten­tion and re­sources.

FORCE 3. Bal­anc­ing in­cre­men­tal­ism and trans­for­ma­tions. Most or­ga­ni­za­tions pur­sue in­cre­men­tal tran­si­tions, up­grad­ing or adding tech­nol­ogy in a piece­meal man­ner, fol­lowed by ad­just­ments to work­flows. Yet CEOs and board­rooms across the global econ­omy are wak­ing up to the fact that this ap­proach is of­ten in­ad­e­quate in the face of rapidly chang­ing in­dus­try and cus­tomer dy­nam­ics. This doesn’t nec­es­sar­ily mean chas­ing the lat­est shiny ob­ject or moon­shot idea, but rather em­brac­ing an or­ga­ni­za­tional mind­set of proac­tively plan­ning for a dig­i­tal fu­ture.

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