Australian Women’s Weekly NZ - - BEAUTY -

IF YOU LOVE: GEN­TLE, NOUR­ISH­ING HAIRCARE TRY: Es­sano Ocean Min­er­als Vo­lu­mis­ing Sham­poo & Con­di­tioner, $16 each. Sukin Hy­drat­ing Sham­poo & Con­di­tioner, $19 each.

Re­mov­ing sul­fates (cleans­ing and lath­er­ing agents) and parabens (preser­va­tives) from haircare is be­com­ing rel­a­tively stan­dard, but just be­cause you see the ubiq­ui­tous “free-from” la­bel, that doesn’t mean a brand is all clean, green and nat­u­ral. In fact, in haircare it’s of­ten in­cred­i­bly dif­fi­cult to dis­tin­guish com­pletely clean brands. We sug­gest do­ing some re­search on­line and read­ing up about com­pa­nies’ prac­tices. Rep­utable nat­u­ral brands state their ethos and ap­proach clearly and will have in­gre­di­ents lists freely avail­able. If a tech­ni­cal term seems bam­boo­zling, Google does a good job of break­ing it down.

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