36° steps up
THE TEAM AT Auckland brokerage 36° brings an unprecedented level of professionalism to pre-owned boat sales, says director Conrad Gair.
Specialising in high-value boats, 36° deals in monohulls and multi-hulls, both power and sail. 36° also represents Multi-hull Solutions in New Zealand, an international organisation with sales offices around the globe.
36° recently expanded its premises, ideally situated on a corner site in Westhaven Drive next to Pier 21, one of New Zealand’s busiest haul-out and refit yards with a high turnover of pre-owned boats. It’s a prime location, explains Gair, offering opportunities for listings and sales.
Focussing on customer service, Gair likens what they do at 36°to new boat sales, with a similar level of service and attention to detail.
“At 36° we try to go the extra mile, so owners and buyers feel they are getting new boat service,” says Gair.
To this end 36° provides professional photos of all its listings at no cost to its clients, while Blair Mcnaughton has been engaged as full time commissioning agent, looking after the specific needs of new owners.
“We are selling big-ticket items and want to ensure they are presented in the best possible light. Top quality professional photos are an important part of that,” says Gair, “while careful pre-delivery commissioning and ongoing post-sales support results in satisfied customers and repeat business.”
Gair explains that 36° likes to work with preferred partners to ensure the best possible service for its customers. Partners include Westpac for finance; Raymarine for electronics; the Royal New Zealand Yacht Squadron; Family Boats for a range of exclusive RIBS; and PIC for insurance.
A customer service oriented strategy appears to be working because the team at 36° bettered 50 big boat sales for the 2015 year. This summer it opened an office in the Bay of Islands at Opua, adjacent to the wharf and marina, to service New Zealand’s summer boating hub and the first port of call for overseas yachts. 36° will also maintain a summer presence in Whangarei. 36° Brokers 09 903 1001 0800 363 347 www.36degrees.nz