CUS­TOM SER­VICE

Boating NZ - - Boat Brief -

Who’d have thought – when Lloyd Steven­son built his first boat in 1983, a David­son 40, that 35 years later he’d be build­ing cus­tom boats for some of the world’s most pres­ti­gious su­pery­acht projects?

But each of the boats pro­duced by his yard over the past three decades, he in­sists, is tes­ta­ment to the un­wa­ver­ing crafts­man­ship of the en­tire team. The com­pany has built more than 62 cus­tom boats in this time, more than 20 of them the sig­na­ture Elite mid-pi­lot­house de­sign.

Be­ing able to cus­tom-build ex­actly what a cus­tomer wants, rather than forc­ing him to choose from a lim­ited num­ber of op­tions around an ex­ist­ing de­sign, means that, by def­i­ni­tion, the cus­tomer is al­ways happy with the end re­sult. Added com­fort comes from the com­pany’s rep­u­ta­tion for stand­ing by its work­man­ship – and that it’s in the in­dus­try for the long haul.

While build­ing su­pe­rior qual­ity prod­uct con­sis­tently may be ad­mirable in it­self, says Lloyd, it doesn’t nec­es­sar­ily sus­tain and grow a busi­ness. “My wife Tracey and I are still in­volved in the day-to-day man­age­ment of the com­pany – but we’ve built a team of dy­namic thinkers, skilled and ex­pe­ri­enced crafts­men – around us. It’s a true team ‘cul­ture’.”

Around 10 years ago, just as the GFC was bit­ing hard, the team noted that su­pery­achts were get­ting larger and more lux­u­ri­ous. Although the mid-range mar­ket was feel­ing the crunch, the mega-yachts were re­quir­ing big­ger and bet­ter ten­ders.

The mas­sive yachts of­ten can­not berth in some of the smaller har­bours around the world – and their own­ers de­mand ten­ders that are them­selves an ex­ten­sion of the main yacht de­sign. Boats that are de­signed to be head­turn­ers in their own right.

LSB has won nu­mer­ous in­ter­na­tional de­sign awards and been fi­nal­ists in many oth­ers. Two of ten­ders were fi­nal­ists in the 2018 Boat In­ter­na­tional De­sign & In­no­va­tion Awards.

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