Idealog

MERINOLITE

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Glen Askey

Wool is a luxury product that is limited to people’s perception of it as a material only for fashion and clothing. By utilising the waste strands of the wool production process, a series of bio materials can be used to create a more responsibl­e production line that is better for sustainabi­lity. Merinolite is influenced by early plastics such as bakelite that were seen as luxury goods until they were mass produced and commoditis­ed. By creating a new luxury bio plastic, Merinolite can offer designers a new bespoke material that has more character and sustainabi­lity than plastics, such as acetate used in luxury sunglasses.

This product offers a leading-edge view on materials science that utilises world-class new methods of synthesisi­ng plastics out of animal proteins. This is the first wool plastic and these experiment­s are the first of their kind in the world. The choice of materials with valuable characteri­stics is crucial for designers and offering fashion and product designers, as bespoke materials is a big market.

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