Manawatu Standard

Diversity makes dollars and sense

- ANUJA NADKARNI

Business leaders are being told they must drive the change if they want to see more women at the top of the infrastruc­ture and finance sectors.

Spark chief executive Simon Moutter said that over his 30-year career, he had seen growing diversity of gender and age in the telecommun­ications sector. But change has to come from the top.

‘‘The culture of the organisati­on largely reflects the attitudes of the senior people,’’ Moutter said.

To bring diversity to the higher positions in a workplace, leaders must look to hire fresh and diverse talent.

‘‘Our market is extremely diverse and it’s just obvious we need to have a team of influencer­s and leaders that largely reflect the market.’’

Pricewater­housecoope­rs NZ partner, chair and Global Women board member Michele Embling said having a target or goal for change in the workplace could make it more likely to be achieved.

Embling said when she started her career, there were no female role models in her industry. All partners in accountanc­y firms were male.

Although it has changed, she said, it has not changed fast enough.

Boards, investors and customers were becoming more focused on diversity.

‘‘Action has to be taken at the top level. Younger staff also want to see themselves reflected in the company and see opportunit­ies they can grow into. The world’s a big place and if they can’t find what they’re looking for they’ll go elsewhere.’’

Moutter said one of Spark’s approaches to tackling diversity had been a focus on getting young people into leadership roles.

Since deciding to include more younger people in higher positions, Spark has dropped its average working age to 40 years.

‘‘We’re intervenin­g to make a change. We’re not New Zealand’s shining example, but we’re a big work in progress.

‘‘We do it for two reasons: because it’s the right thing to do and this is a society where everyone has the right to have equal opportunit­y; and, secondaril­y, we run a mass-market business in a fast-changing world and we need to remain connected to it.’’

Embling said businesses had shifted from the mentality that diversity was morally good, to understand­ing it made good business sense.

‘‘Every business has its business imperative. More perspectiv­es translate to more diverse thinking, giving more solutions to problems, innovation and outcomes,’’ she said.

PWC hired graduates from different faculties, including engineerin­g and architectu­re, to add diversity to thinking.

GSK NZ managing director and Global Women board member Anna Stove said businesses that had been successful in driving change had made it their personal mission.

‘‘Once the vision of an inclusive culture has been articulate­d and best practices have been put in place, a chief executive’s most important role is to set the tone for the organisati­on’s culture by demonstrat­ing a commitment to diversity and inclusion,’’ she said.

Moutter will be speaking at the Global Women 1 Day for Change summit at the Viaduct Event Centre in Auckland next month.

Registrati­ons for Global Women’s 1 Day for Change summit on September 19 are now open. Find out more, view the speakers and buy tickets at http://globalwome­n.org.nz/ 1dfcnz

 ?? PHOTO: STUFF ?? PWC partner and chair and Global Women board member Michele Embling says there are now more female role models.
PHOTO: STUFF PWC partner and chair and Global Women board member Michele Embling says there are now more female role models.
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