Manawatu Standard

Stringing a strategy together

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The five brightly coloured beads on Bridget Williams’ necklace are more than a bold fashion statement.

Each one represents the United Nations’ sustainabl­e developmen­t goals most important to the former lawyer from Christchur­ch, whether that be building sustainabl­e communitie­s, or moving to more responsibl­e production.

Williams founded Bead and Proceed in 2019, a social enterprise that has helped teach thousands about all 17 goals.

She holds workshops where businesses and groups craft and paint five-beaded necklaces with the goalsmost important to them.

Goal No 7 – affordable and clean energy – is top priority for many.

The UN aims to have all of the goals implemente­d by 2030, an ambitious timeframe that’s inspired the nickname ‘‘the moonshot goals’’.

While the Covid-19 pandemic had put ‘‘a big handbrake’’ on a lot of work, Williams said it was not too late to make a difference.

‘‘It’s up to everyone, [but] businesses have a huge role to play in actioning the goals.’’

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