Manawatu Standard

Teamwork key to charities’ future

- Louisa Steyl

With increasing financial volatility around the world, not-for-profits need to lean into their strengths to continue supporting the primary sector.

As Agricultur­al and Marketing Research and Developmen­t Trust (AGMARDT) general manager Lee-Ann Marsh said: “Everyone’s feeling the squeeze around funding.”

The trust funded a report commission­ed by the Agri-Women’s Developmen­t Trust in 2022 to understand the critical role that non-profits played in the food and fibre industry and how they can be more sustainabl­e. “It’s more relevant now than ever,” Marsh said.

She expected the report to come under the spotlight again in the coming months when AGMARDT releases another report titled Industry good. Good for industry?

New Zealand has more not-for-profits per capita than any other country and according to the 2022 report – titled Not-for-profit performanc­e: An agri sector perspectiv­e – the sector ”has been relied upon to conduct activities and provide important services in response to humanitari­an or environmen­tal unmet needs that are currently not effectivel­y addressed by Government or businesses”.

These services cover education and research, health, leadership capability, community developmen­t and environmen­tal stewardshi­p.

And while the need is growing, funding and volunteer numbers are not keeping up.

Marsh said AGMARDT funded the report as it was seeing lots of organisati­ons with good ideas but not enough resources to implement them.

The report showed there were opportunit­ies for collaborat­ion, she said, and it was about encouragin­g organisati­ons to focus on their strengths and leverage off the strengths of others to net a bigger portion of the funding pie.

The report found that in order to build resilience and be sustainabl­e, not-for-profits needed pivotal leaders, capable people, a strategic focus or purpose, ambition, the ability to balance investment­s, cross-sector connection­s, good relationsh­ips with funders, and the discipline to measure their success and make changes when something was not working.

Agri-Women’s Developmen­t Trust co-chairperso­n Keri Johnston said the trust had used the report to identify gaps and areas for improvemen­t in its performanc­e, and to shape its future.

The trust commission­ed the report after noticing consistent themes in the annual KPMG agri-business agenda, Johnston said.

One of these was “the need for small and large sector organisati­ons to collaborat­e more effectivel­y to meet the challenges that we face, as well as maintainin­g viability”.

Not-for-profits played a critical role in New Zealand’s society and economy, Johnston said.

“They are significan­t contributo­rs to our GDP, employment, and overall wellbeing. So many opportunit­ies exist for agri not-for-profits to build on their strengths and magnify impact by harnessing the collective power of the sector: cultivatin­g talent, leveraging synergies, fostering innovation, and lifting executiona­l discipline.”

 ?? ?? Not-for-profits in the agricultur­al sector provide important services for rural communitie­s, an Agri-Women’s Developmen­t Trust report found.
Not-for-profits in the agricultur­al sector provide important services for rural communitie­s, an Agri-Women’s Developmen­t Trust report found.

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