Mega chal­lenge for Tyre Works

Motor Equipment News - - NEWS -

New Zealand’s new­est tyre Mega Store has plenty of rea­sons to im­press cus­tomers fol­low­ing the open­ing of the brand new Tyre Works re­tail out­let in Mt Maun­ganui last month.

There’s the huge se­lec­tion of new and used tyres stocked in the store – all 12,000 of them!

Then there is the quick ser­vice promised by Tyre­Works staff. They’ll fit and bal­ance a full set of tyres in less than fif­teen min­utes, plus un­der­take a free wheel align­ment check in less than 60 sec­onds.

That sort of ser­vice is all made pos­si­ble thanks to the high tech equip­ment in­stalled in the pur­pose-built Mega Store, be­hind the ex­ist­ing Tyre Works tyre shop in Hewletts Road, Mt Maun­ganui.

Owner Steve Wil­son has put all his 30 years of ex­pe­ri­ence into cre­at­ing the Tyre­Works Mega Store and he is plan­ning to im­press cus­tomers in a big way.

To help Steve and his team deliver on their cus­tomer ser­vice prom­ise, he chose a range of Hunter and Corghi ma­chines to equip the store.

Tak­ing pride of place in a pur­pose­built align­ment bay is the new Hunter fully in­te­grated align­ment (FIA) sys­tem. This sys­tem is the first of its type in the South­ern Hemi­sphere. The new align­ment ma­chine is the Hunter Hawk­eye Elite wheel aligner that Mr Wil­son says will drive new busi­ness in the store.

But the tech­nol­ogy goes even fur­ther, be­cause the Tyre Works Mega Store has be­come the first in New Zealand to fea­ture the new Hunter Quick Check sys­tem, which is de­scribed as a “rev­o­lu­tion­ary” way to en­cour­age more mo­torists to have wheel align­ment.

It is a ‘lite’ ver­sion of a reg­u­lar Hunter wheel align­ment ma­chine that is used by work­shops to carry out a speedy check on a ve­hi­cle that is vis­it­ing the work­shop and pro­vides a print-out within 60 sec­onds. If the print-out shows a wheel out of align­ment, the tech­ni­cian can use it to ad­vise the cus­tomer a full align­ment is re­quired.

Mr Wil­son says the Quick Check will be of­fered free to all cus­tomers who ar­rive at the store and he be­lieves it will be a win­ner. Based on ex­pe­ri­ence when the Hunter Quick Check was first in­tro­duced in the United States, tyre stores saw sig­nif­i­cant in­creases in busi­ness, rang­ing from 16 per­cent to more than 100 per­cent.

“Driv­ers who have align­ment is­sues, want quick an­swers, which is why we went with the Hunter Hawk­eye Elite,” he says. The Elite in­cludes Hunter’s patented Codelink tool for easy steer­ing an­gle sen­sor re­sets.

“We can do an align­ment check on the cus­tomer’s ve­hi­cle in less than 60 sec­onds and show them what’s needed there and then. Align­ments are be­com­ing a very im­por­tant part of our busi­ness, par­tic­u­larly with the so­phis­ti­cated sus­pen­sion on mod­ern ve­hi­cles.”

The Elite wheel align­ment sys­tem is boosted by a full fea­tured low pro­file 4.5-tonne Hunter RX45 scis­sor lift that is among the most com­pact on the mar­ket and it boasts fea­tures that make it ideal for car­ry­ing out cost ef­fec­tive align­ments. This lift in­cor­po­rates the FIA sys­tem with au­to­mated lock­ing / un­lock­ing of the turnta­bles and slip plates dur­ing its pro­ce­dure with the smart Win-Align soft­ware from Hunter. The space-sav­ing, low-pro­file de­sign brings it down to just 222mm off the floor (best in class), which is bril­liant for en­abling low­ered ve­hi­cles and sports cars to be eas­ily driven on. Plus, it has lou­vered ramps that pre­vent wheel spin if the tyres are wet.

Com­ple­ment­ing the Hunter equip­ment are five Corghi tyre ma­chines, in­clud­ing three tyre chang­ers and two wheel bal­ancers.

The tyre chang­ers in­clude a stan­dard A2025ti, plus a lev­er­less ver­sion of that model, spe­cially de­signed for use on ex­pen­sive al­loy wheels with very low pro­file tyres, plus an A2015ti tyre changer. The wheel bal­anc­ing work is car­ried out by an EM7240DDPR and EM8340.

Mr Wil­son says the choice of equip­ment had been made with a wide cus­tomer base in mind, from those driv­ing light pas­sen­ger cars, through to spe­cialty per­for­mance ve­hi­cles, SUVs and also light commercial ve­hi­cles.

The whole oper­a­tion has been geared to­wards of­fer­ing fast and ef­fi­cient ser­vice, with a min­i­mum of wait­ing time, he says.

Out­side of the new Tyre Works Mega Store.

Steve Wil­son with the new Hunter Elite Wheel Aligner freshly in­stalled in its pur­pose-built bay. READER RE­PLY 0131108

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