Cat­a­clean en­gine cleaner for NZ

Motor Equipment News - - NEWS -

Liver­pool-based en­gine care spe­cial­ist Cat­a­clean has sent its first ship­ment of prod­ucts to Aus­tralia and New Zealand af­ter un­leash­ing an am­bi­tious ex­ports cam­paign.

The UK man­u­fac­turer is sup­ply­ing prod­uct to its ex­clu­sive dis­trib­u­tor Cat­a­clean Aus­tralia, based in South­port, Queens­land.

Graham Fraser, cor­po­rate de­vel­op­ment di­rec­tor at Cat­a­clean, said the ter­ri­tory holds good po­ten­tial due to de­mand for greater fuel ef­fi­ciency. In ad­di­tion, there is in­creased public aware­ness of automotive reg­u­la­tions on emis­sions.

Cat­a­clean pro­duces patented fuel and ex­haust sys­tem clean­ing prod­ucts de­vel­oped and man­u­fac­tured in the UK. The treat­ments work in petrol, diesel and hy­brid cars, and are ver­i­fied by in­de­pen­dent tests. The car range fea­tures Liq­uid Science, DPF and Ex­port (for non-Euro­pean Mar­kets).

Cat­a­clean is a “Pour & Go” prod­uct added di­rectly to the fuel tank of petrol, diesel or hy­brid ve­hi­cles. It has three main ben­e­fits: it can re­duce en­gine emis­sions by up to 60 pc, im­prove per­for­mance and cut fuel con­sump­tion.

“The re­cent de­vel­op­ment in Aus­trala­sia is part of Cat­a­clean’s broader ex­port strat­egy and fol­lows sim­i­lar mod­els in the, Europe, the Mid­dle East and Africa,” said Graham.

“We be­lieve Cat­a­clean’s abil­ity to im­prove en­gine run­ning, cut fuel con­sump­tion and tackle emis­sions will at­tract strong in­ter­est. Other key selling points are Cat­a­clean’s abil­ity to help pre­vent ex­pen­sive re­pair bills for re­place­ment cat­alytic con­vert­ers and DPFs.

“These fil­ters were in­tro­duced to help cut car­bon emis­sions but DPFs can fail to work prop­erly and ‘re­gen­er­ate’ if ve­hi­cles are not driven regularly at higher speed, such as on highways. When cars are re­stricted to slow and short jour­neys, DPFs stop re­gen­er­at­ing, which can ham­per the ve­hi­cle’s per­for­mance. DPF re­pairs can also be costly.

““For petrol ve­hi­cles in Aus­tralia and New Zealand, Cat­a­clean’s abil­ity to clean oxy­gen (02) sen­sors and boost the smooth run­ning of en­gines is another selling-point. O2 sen­sors de­tect if the fuel/oxy­gen ra­tio is cor­rect, which also im­pacts on fuel con­sump­tion.”

He said the ma­jor­ity of en­quires in these mar­kets are gen­er­ally from own­ers of older cars (three years and older). How­ever own­ers of newer ve­hi­cles also want to keep their ve­hi­cles well-main­tained.

“Mo­torists’ aware­ness of en­gines and ex­haust sys­tems has risen through the use of sen­sors in mod­ern cars, which trig­ger dash­board fault lights to il­lu­mi­nate when main­te­nance or re­pair is needed,” he said.

“Cat­a­clean is an easy-to-use, great value so­lu­tion to all these costly prob­lems.”

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