Pads: it’s all about choice

Motor Equipment News - - NEWS -

In the “good old days” if you wanted af­ter­mar­ket parts for your car you pretty much took what­ever was on of­fer, mostly be­cause there were few op­tions in both ve­hi­cle mod­els, and af­ter­mar­ket parts brands.

How­ever time moves on, and to­day’s most savvy automotive af­ter­mar­ket parts dis­trib­u­tors are aware that there are many dif­fer­ent ve­hi­cles, bud­gets and driv­ing styles in to­day’s mar­ket.

This has led to the de­vel­op­ment of dif­fer­ent lev­els of qual­ity, per­for­mance and price for the ma­jor­ity of fast mov­ing ser­vice items avail­able for work­shops to pur­chase.

It was a de­sire to fully meet all their cus­tomer’s re­quire­ments that led Part­mas­ter to de­velop three brake pad ranges which cover those dif­fer­ent ve­hi­cles, bud­gets and driv­ing styles. Whether it is called “good-bet­ter-best”, “en­try-in­ter­me­di­ate-pre­mium” or a “three-tier of­fer”, Part­mas­ter says it has a brake pad to suit the ve­hi­cle type, driv­ing style and bud­get of most ve­hi­cles on the road to­day.

There are many dif­fer­ent things to con­sider when sup­ply­ing brake pads for a mod­ern mo­tor ve­hi­cle, and many ar­gu­ments and counter ar­gu­ments on which to base these con­sid­er­a­tions. The in­tro­duc­tion of good-bet­ter-best sce­nar­ios in af­ter­mar­ket parts, and in par­tic­u­lar safety crit­i­cal items such as brake pads, has in­creased the ne­ces­sity for the pur­chaser of the parts to bet­ter un­der­stand the in­tended use of the ve­hi­cle be­ing worked on.

Hav­ing op­tions based on per­for­mance and bud­get is of great ad­van­tage to both the work­shop and ve­hi­cle owner, but in­cor­rect pair­ing of parts to us­age could end badly for all in­volved. Fit­ting the in­cor­rect grade of brake pads to a ve­hi­cle regularly tow­ing heavy loads will prob­a­bly re­sult in a less than sat­is­fac­tory and pos­si­bly dan­ger­ous ex­pe­ri­ence for the ve­hi­cle owner.

By the same to­ken fit­ting high end pre­mium pads to a com­pact, ev­ery­day “shop­ping cart” could be con­sid­ered overly ex­pen­sive by the cus­tomer, and re­sult in their busi­ness be­ing taken else­where in fu­ture.

Part­mas­ter be­lieves it has taken a bal­anced ap­proach in re­gards to its brake pad pro­gramme and has­de­vel­oped three brake pad ranges which of­fer safety, range cov­er­age and are price com­pet­i­tive across the good­bet­ter-best seg­ments. Sure­halt is a semi-me­tal­lic brake pad per­fect for ev­ery day, gen­eral pur­pose com­mut­ing in most ve­hi­cles, and is also suit­able for oc­ca­sional light tow­ing. Cur­rently with more than 450 ref­er­ences avail­able Sure­halt cov­ers a wide range of to­day’s car park and in par­tic­u­lar is an ex­cel­lent op­tion for older ve­hi­cles or cus­tomers where bud­get is a con­sid­er­a­tion. Part­mas­ter in­tro­duced OE+ to the New Zealand mar­ket early in 2014, and in the time it has been avail­able the re­sponse from cus­tomers has been ex­tremely fa­vor­able. OE+ is a ce­ramic brake pad that has been de­vel­oped to an­swer the most com­mon cus­tomer com­plaints: noise, dust and ser­vice life.

With a range in ex­cess of 230 ref­er­ences and con­stantly ex­pand­ing, OE+ ce­ramic brake pads are

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