Editor’s desk

New Zealand Company Vehicle - - CONTENTS -

Well, of course I have been putting to­gether one of our sis­ter pub­li­ca­tions at the same time as this one, so I guess this is my third edi­tion, tech­ni­cally speak­ing. Still, it seems a long time has passed be­tween the pages writ­ten in the Au­gust/septem­ber is­sue and this one. Nor does it seem I have spent a lot of time in the of­fice over the past few weeks. Of course, its tra­di­tion­ally the time of year for big changes in the au­to­mo­tive world – new ve­hi­cles are re­leased, some re­freshes and the run up to the start of the in­dus­try awards. There’s a great deal of prepa­ra­tion that goes into any car of the year awards since the num­ber of ve­hi­cles driven be­tween the cal­en­dar year of 2017 to 2018 is quite large and the num­ber of awards seems to get larger ev­ery year. And with that be­ing said, now that this edi­tion of NZ Com­pany Ve­hi­cle mag­a­zine is in your hands, I have a few short weeks to de­ter­mine our win­ners from the short­lists. But on the sub­ject of new re­leases, this might ex­plain the na­ture of this month’s cover story. The Ford Ranger Rap­tor is clearly the hero of the Ranger line – and it is ar­guably the most im­pres­sive from a pho­to­graphic per­spec­tive. It is the XL and XLT mod­els which have built the Ranger to the heady heights of the top sell­ing ve­hi­cle in the coun­try, how­ever, and for that rea­son, our fo­cus is more on them. The new Ranger’s launch took place in Aus­tralia, as did the very first one, where the Ranger’s in­cred­i­ble abil­i­ties off road where so ably demon­strated in the Flin­ders Range. It seems ap­pro­pri­ate to re­launch the new model in the same coun­try. Hyundai did the same thing with the re­cent re­launch of the Santa Fe in the Hokianga, the lo­ca­tion of at least one pre­vi­ous model re­lease. Un­for­tu­nately, the tim­ing was too close to cover the event in this edi­tion, but we will be look­ing at this model soon enough. Then there is the of­fi­cial New Zealand launch of the Holden Aca­dia and the Toy­ota Corolla, while Nis­san pushed the boat out to in­tro­duce a lim­ited edi­tion ver­sion of the Navara in Perth. As to the rest, well, you’ll find it all and a raft of re­views, as well as our com­mer­cial buy­ers guide and a cou­ple of fea­ture ar­ti­cles with a lit­tle bit of wis­dom for those in­ter­ested in sav­ing a few dol­lars off their fleet’s bot­tom line. While the in­dus­try fig­ures typ­i­cally run be­hind mag­a­zine dead­lines, be­cause we have de­layed our re­lease date, we can com­ment on the Septem­ber reg­is­tra­tion ta­bles which have just come to light. There was a bit of a shock to the sys­tem this month – Toy­ota re­claimed the top spot from Ford, which dropped to sec­ond place. Who was third then? Holden? Mazda? It was Mazda at this time last year, and the brand has just re­leased the Cx-8, re­vamped the Mazda6 and up­graded the Cx-5. Ac­tu­ally, it wasn’t ei­ther Mazda or Holden – Mit­subishi took num­ber three, 200-odd units clear of Mazda and only 150 units shy of Ford. Brigitte Bar­dot is fa­mous for say­ing suc­cess is un­pre­dictable and frag­ile. Given Septem­ber’s reg­is­tra­tion fig­ures, she might have been com­ment­ing on the New Zealand au­to­mo­tive in­dus­try. Un­til the awards edi­tion, travel safe, travel smart.

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