FIRST WORD

Ge­off Wit­ton casts his eye over what is go­ing on this month.

New Zealand Golf Magazine - - CONTENTS - Ge­off Wit­ton / Pub­lisher

We have been speak­ing to quite a few golf sup­pli­ers over the last few weeks and it is clear that with the “tem­po­rary de­cline” in the golf market with 99,937 reg­is­tered club mem­bers as at the end of Au­gust there is a shift in the market. Golf sup­pli­ers and the golf club in­fra­struc­ture are def­i­nitely find­ing it tough at the mo­ment.

Com­pare that with the fig­ure of 90,938 reg­is­tered CA­SUAL golfers in the same time pe­riod how­ever. Our re­search tells us that ca­sual golfers will out­spend golf club mem­bers by 10:1 so maybe what is hap­pen­ing is CHANGE. For ob­vi­ous rea­sons we are keep­ing a very close eye on these trends.

So, Ly­dia Ko is opt­ing for an im­age change and telling her caddy to butt out of her putting line up process. Some “jour­nal­ists” would have all us be­lieve that Ko has just very re­cently gone blonde. In fact it has been a de­vel­op­ment that she has been on over three or four months. What­ever, it is all good and she came very close to a win last month. Go KO!

So Danny Lee, has qui­etly gone about his busi­ness and fa­thered a son with his wife Yoomi Kong whilst in be­tween bo­gies and birdies. Well done Danny and Yoomi and good luck to you all for the fu­ture.

Last month we were very lucky to have been in­vited to re­view the new VW Touareg. In­side is the “boys” view and the De­cem­ber is­sue will bring out the “girls” view. Suf­fice to say, with­out rep­e­ti­tion, that this is one heck of a car. If you are in the market for a lux­ury SUV you will not go far wrong in get­ting a test drive of this model.

At last we can say it.

The Sum­mer of Golf is about to be upon us. We have had a slight re­ver­sal of for­tune with the LPGA not pro­ceed­ing in 2019 due to the fi­nan­cial fail­ure of its nam­ing rights spon­sor. How­ever the good news is that 2020 is look­ing very good and we will be back to a full sched­ule of events then. A timely re­minder that it costs the pro­mot­ers/ man­agers, The Tour and NZ Golf mil­lions col­lec­tively to put these large scale events on for the coun­try.

It is all set into con­crete that the Men’s Open is hold­ing its Cen­te­nary event in Queen­stown and the PGA Cham­pi­onship at Pe­ga­sus in Christchurch in March 2019. Re­mem­ber ac­com­mo­da­tion is very tight in Queen­stown and fairly tight in Christchurch so get your ho­tel book­ings and car rentals or­gan­ised good and early.

En­joy this Mag­a­zine

Ly­dia Ko.

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