Is your cholesterol TOO HIGH?
You can actively lower your cholesterol as part of a healthy diet and lifestyle.
It may be surprising, but by eating just two Weet-Bix ™ Cholesterol Lowering a day, you can actively lower your cholesterol by up to 9% within four weeks! New Weet-Bix ™ Cholesterol Lowering is enriched with plant sterols, which, along with a healthy diet low in saturated fat, means you can actually lower your cholesterol! “While the body makes its own cholesterol, which is essential for survival, if too much LDL or bad cholesterol builds up in the walls of your arteries it causes hardening and narrowing of the blood vessels. This may then become a problem for your heart health,” says Peter Clifton, Professor of Nutrition at the University of South Australia. “But HDL or ‘good’ cholesterol actually works to clear cholesterol from the blood.” While high levels of LDL (or bad) cholesterol can affect anyone at any age, it’s more common in middle to older age groups. Women can experience elevated cholesterol after menopause, when the protective eect of oestrogen is no longer available. Interestingly, cholesterol in food only has a small eect on the level of cholesterol in your blood. The real culprits are too much bad fat (saturated and trans fat) in foods like processed and fatty meats and pies or pastries. “Diet and lifestyle play a key role in helping manage your health,” says Dr Clifton. “Eating a healthy diet, regular physical activity, maintaining a healthy weight and not smoking are all important things you can do to help maintain a healthy heart.” It’s easy to gain the cholesterollowering health benefits of WeetBix ™ Cholesterol Lowering, all you have to do is eat two a day!
“Diet and lifestyle play a key role in helping manage your health.” Dr Peter Clifton Professor of Nutrition at the University of South Australia