Categories

Supreme; Best Communications Strategy; Consumer Product and Service

Campaign Name

Energy Made Wonderful

Company Name

Mercury

Judge’s comment

“A brand refresh addressing real business issues in a competitive and commoditised market. Connecting current and future concerns of sustainable energy in a unique and engaging way. A highly integrated execution with standout results for business and brand.”

Marketing Partners FCB, TRA, Dick and Jane, Catch Finalists

Supreme: 2degrees Mobile, Amplifon – Bay Audiology, Auckland Transport, Building & Construction Industry Training Organisation, Fairfax Media, Foodstuffs NZ, Helloworld, Kiwibank, Lion, Loyalty NZ, Spark, VTNZ

Best Communications Strategy: Air New Zealand x2, Auckland Transport, Countdown Supermarkets, Kiwibank, Lion, Spark, VTNZ, Xero NZ

Consumer Product and Service: 2degrees Mobile, Amplifon – Bay Audiology, realestate.co. nz, VTNZ