Judge’s com­ment

New Zealand Marketing - - Insight Creative -

“What stood out was Caitlin’s abil­ity to launch new prod­ucts and cam­paigns from a well ar­tic­u­lated con­sumer led strat­egy through both new prod­uct de­vel­op­ment pro­grammess and omni- chan­nel com­mu­ni­ca­tion strate­gies, in­flu­enc­ing and align­ing the com­pany all the way.”

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