BEYOND THE PAGE
Take a closer look at some of the 2017 Magazine Media Award winners to see how they are moving their print publications into 360 platforms.
Chapter 1 COOKING WITH GAS
Go behind the scenes of Nadia, to see how Bauer’s building a magazine around Nadia Lim, by aligning content with her character to and creating a new distribution model.
Chapter 2 A COMPLETE 360
Wanting to compete in an increasingly digital-first climate, Fashion Quarterly created a fashion offering online. A welcome consequence, it found a younger audience and so, Miss FQ was born.
Chapter 3 STYLE YOUR SPACE
Take a look inside the partnership of homestyle and Citta to see how they created the ‘Style your Space’ campaign and demonstrable commercial success. It’s a lesson in why playing an active role in a campaign is a winning strategy.
Chapter 4 A WINNING APPROACH
Three award-winning editors tell us how the digital-age has transformed their roles and how they’re keeping up.