How are insights delivered to clients?

Pathmatics delivers access to our entire digital campaign library since the service went live in New Zealand in May 2017. This allows the user to search for specific creative by advertiser. This also gives the user the ability to view their own digital campaign execution as well as competitor campaign strategy. This is delivered through a simple to use web-based interface. Within the interface, clients can easily pull together presentation form reports like top advertisers, top sites and top categories. Users can also follow specific brands, setup alerts for the latest creatives and track the impressions of those brands over time.