New Zealand Marketing

CATEGORY

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Best Marketing on a Shoestring Budget

MARKETING INITIATIVE

T&G Global Hot Potato

JUDGE’S COMMENT

"Well thought out strategy over a 5 year period, underpinne­d by a compelling propositio­n driven by strong consumer low carb insight."

MARKETING PARTNERS

Tenfold Creative, The PR Shop, Research First

FINALISTS

Tertiary Education Commission, Contiki, Health Promotion Agency & Homecare Medical, Movember Foundation, NZSKI, skids - Safe Kids In Daily Supervisio­n, TAB, TRA

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