New Zealand Marketing - 2022-06-23

• SMART SHOPPER
• Future of Retail Marketing Conference
• HOW TO ACHIEVE FULL POTENTIAL ON LINKEDIN
• Ayla Miller
• Bernadette Basagre
• Will declining trust in the media impact marketing messages?
• KEY TO CREATING A SUCCESSFUL INHOUSE CAMPAIGN LIES IN CONNECTION SAYS NZSKI
• FAST FACTS
• KIWIS MOST TRUSTED BRANDS REVEALED
• TOP 20 TRUSTED BRANDS WINNERS*
• “EXTRAORDIN­ARY TURNAROUND” FOR AD SPEND THIS FINANCIAL YEAR
• Transition­ing to a first-party world
• The connected platform at work
• 2. INSTANT GRATIFICAT­ION
• WHAT’S IN-STORE FOR THE FUTURE OF RETAIL?
• THE PROMISE OF PERSONALIS­ATION
• Celebratin­g advertisin­g effectiven­ess
• STATE OF MEDIA 2022 SURVEY
• The collapse of the Consumer Purchase Funnel
• THE CONSCIOUS SHOPPING PARADOX
• NEW CONSULTANC­Y INSPIRES CHANGE FOR GOOD
• MASTERING THE ART OF EFFECTIVE ADVERTISIN­G
• AUDIENCE SEGMENTATI­ON: MARKETING AUTOMATION
• Climbing the career ladder:
• Marketers tee off for a worthy cause
• $30,000 raised, making a real difference for Melanoma New Zealand
• NEW ONLINE MEMBERSHIP

New Zealand Marketing - 2022-03-31