Categories
Excellence in B2B Marketing Strategy and Excellence in Financial & Banking Marketing Strategy
Company
IAG
Marketing Initiative
AMI Tradies
Marketing Partners
AMI Tradies
Judges’ Comments
“AMI demonstrate that they really understand the SME market and made strategic choices to focus on the tradies segment. They then packaged a product that was tailored specifically to this segment and used their language to deliver outstanding results.”
Finalists
(B2B) Lenovo New Zealand; Realcold New Zealand; Southern Cross Health Insurance; Spark IOT (Financial & Banking) ANZ; IAG (State Mistake Report); Unity Money