THE CIR­CU­LAR ECON­OMY IS COM­ING. ARE YOU READY?

IN MAY THE SUS­TAIN­ABLE BUSI­NESS NET­WORK, IN PART­NER­SHIP WITH AUCK­LAND TOURISM, EVENTS AND ECO­NOMIC DEVEL­OP­MENT (ATEED), RE­LEASED NEW ZEALAND'S FIRST ECO­NOMIC RE­PORT ON THE CIR­CU­LAR ECON­OMY. IT SHOWED THAT AUCK­LAND COULD BE $8.8 BIL­LION BET­TER OFF IN 2030

NZ Business - - CONTENTS -

Andy Ken­wor­thy ex­plains the Cir­cu­lar Econ­omy. Ex­actly how does it work? What is needed to make it a re­al­ity? And, as a busi­ness owner, what’s your part in it?

The world we are liv­ing in mostly op­er­ates on what is called the lin­ear econ­omy. The line starts when we ex­tract raw ma­te­ri­als from our planet. It ends when we dis­card or de­stroy our rub­bish some­where. Em­ployed at the scale it now is, on the ma­te­ri­als we now have, this cre­ates a few prob­lems. We will even­tu­ally run out of the raw ma­te­ri­als we can eas­ily get out of the ground, and our rub­bish ends up all over the place.

One of the best ex­am­ples is plas­tic. The raw ma­te­rial is crude oil. This is in­creas­ingly ex­pen­sive for us to get out of the ground, espe­cially as we ac­count for the en­vi­ron­men­tal dam­age of do­ing so. At the same time, we have ended up with plas­tic lit­er­ally ev­ery­where.

The cir­cu­lar econ­omy is com­ing.

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