Breakfast with friends
May is Pink Ribbon Breakfast month and the Breast Cancer Foundation hopes to top last year’s total of more than 3200 breakfasts across New Zealand, which were attended by 90,000 people and raised $1.7 million.
Proceeds from this year’s Pink Ribbon Breakfasts will go towards breast cancer research, with a focus on support for clinical trials, immunotherapies, preventing the spread of cancer, improving clinical practice for better patient outcomes, and treatments for advanced breast cancer.
Evangelia Henderson, chief executive at Breast Cancer Foundation NZ, said the funds raised would help make up for the shortfall in dollars available for research in New Zealand.
‘‘We have top-notch researchers working in the hottest areas of cancer research, such as vaccines and immunotherapy, but often there’s simply not enough money to take their work forward to a stage where patients can benefit.’’
More than 600 women a year die from breast cancer every year.
‘‘We want Kiwi women to have the best possible treatment, and research is a huge part of that,’’ said Evangelia Henderson. ‘‘So, please, host a breakfast – your help will make a real difference.’’
For more information, or to register to host a Pink Ribbon Breakfast, visit www.pinkribbonbreakfast.co.nz