Sunday Star-Times

Playing it safe with technology investment­s

Investing in tech stocks can be tricky, writes Martin Hawes.

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Technology is a difficult area for investors and there are many people who choose to give it a wide berth.

Investors see tech companies collapse and remember the dotcom bubble burst with great losses. There was a lot of money made during the inflation of that bubble, (much of it made only on paper), but a huge amount was lost when it turned bad.

There are still plenty of people around who can tell you why you should avoid tech stocks.

Tech is intrinsica­lly a difficult, risky area to invest in. It is very fast-moving and one company gets leap-frogged by another as the ‘‘next great new thing’’ is quickly replaced by another. As a result, it is always hard to predict which companies will win through and take a permanent place in the firmament.

It is also hard to value tech stocks. Many do not have profits and without profits, traditiona­l valuation metrics such as price:earnings ratios or dividend yield, are much less useful.

And there are other risks. An early-stage, unprofitab­le company with a high cash-burn can easily run out of money and go broke.

However, although these are things that you should worry about, they should not stop you investing in tech. We live in times of quite stunning innovation and technologi­cal breakthrou­ghs – it makes no sense to shun the area completely. There is certainly money to be made.

In fact, the five biggest companies listed on the US sharemarke­t are now all tech companies: Apple, Alphabet (Google), Microsoft, Amazon and Facebook, in that order, are the most valuable companies in the world. These companies and others like them are our future.

There are people who have made a lot of money from technology and they are not just the founders of these companies – pension funds, KiwiSaver accounts and private portfolios have participat­ed and benefited.

But it is hard to know which companies to buy unless you know a lot about technology and study the market assiduousl­y. That does not describe too many private investors.

For my money, the way to invest is through managed funds.

Tech is an area where I do not have the expertise to pick winners or identify stocks that are undervalue­d. I would therefore prefer to hire active managers; those who are expert and who spend all their working hours studying technology companies.

There are plenty of tech-based funds, mostly in the US or the UK. Take some advice on the right ones for you and join in.

Martin Hawes is the chair of the Summer KiwiSaver Investment Committee. The Summer KiwiSaver Scheme is managed by Forsyth Barr Investment Management Ltd. You can obtain the Scheme’s product disclosure statement and further informatio­n by visiting www.summer.co.nz. Martin is an authorised financial adviser.

 ??  ?? Investing in technology stocks successful­ly requires some expert analysis.
Investing in technology stocks successful­ly requires some expert analysis.
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