Sunday Star-Times

Times are hard for parents but there is help if you need it

- Fiona Kingsford Wha¯nau Awhina¯ Plunket’s chief executive What do you think? Email sundaylett­ers@stuff.co.nz.

It’s set to be a challengin­g year for many across Aotearoa. Inflation figures released this week, the cost-of-living crisis and the threat of recession all suggest that one of the biggest challenges facing wha¯ nau will be household finances.

Our nurses, kaia¯ whina and health workers who see 290,000 under-fives, including 80% of babies born in New Zealand each year, are well-placed to see first-hand what the need is.

Heading into February, food prices are still high, the housing shortage remains and those with older tamariki are facing expensive back-to-school costs. It’s a prolonged financial struggle. Food poverty is real. Rising costs are impacting the health and wellbeing of tamariki.

What’s more, some wha¯ nau are reducing the time they take on parental leave to make ends meet. Research shows raising a child in New Zealand starts at $9100 a year, which for many is a huge financial commitment. Worryingly, some are going without necessitie­s to pay for food.

Welcoming a baby is a joyful and exciting time. The first three months are such an important time for parents and pe¯ pi to build a strong bond. But it’s also challengin­g dealing with changed circumstan­ces, and many wha¯ nau expecting new arrivals this year will find this particular­ly challengin­g.

At Wha¯ nau A¯ whina Plunket our nurses provide clinical assessment­s, and along with Kaia¯ whina and Community Karita¯ ne, support wha¯ nau and families, through home and clinic visits, as well as PlunketLin­e 0800 933 922, a free 24/7 helpline where caregivers can talk to a registered nurse. We offer a wraparound support service and can connect wha¯ nau with the many organisati­ons and services out there designed to support when it is needed most.

Other organisati­ons are getting behind families welcoming the newest New Zealanders this year too. Contact Energy has launched Fourth Trimester, an initiative that gives Kiwi families expecting a baby from February 1, three months of free power. The offer will see 2 million hours of power gifted to families.

We supported Contact to gift the offer to a group of new mums at our Poutokoman­awa Plunket Clinic in Manurewa this week. The feedback on the impact the offer will have for the wha¯ nau that received it was incredible.

Eseta Cook, who welcomed baby Mavae this month said, ‘‘When I heard we were getting three months of free power I was so excited. Now I get to enjoy electricit­y for three months all for free, and it also means we get to save a lot within that three months – so I’m really grateful – it’s going to be amazing.’’

For those that have a loved one or know someone expecting a baby this year, remember that a little support can go a long way. Whether making a meal or offering to clean some of their home while parents rest, small acts can make a big impact on new wha¯ nau trying to get by.

As a charity, we are always grateful to receive donations to support the work we do.

This year might be a challengin­g one for the families of the newest New Zealanders but it’s important to keep in mind there is support around – don’t be afraid to reach out.

For those that have a loved one or know someone expecting a baby this year, remember that a little support can go a long way.

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