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New Zealand’s number one digital marketplace, Trade Me, has partnered with Fieldays to deliver their first ever online event.
The online powerhouse is set to streamline Fieldays’ digital transactions and customer service experience.
“It makes sense at a time of global uncertainty that two trustworthy brands come together,” says New Zealand National Fieldays Society CEO Peter Nation.
“Trade Me, like Fieldays, is all about connecting people and businesses. It’s a winning combination, to have them on board ensures we have our digital platforms and transactions running perfectly.”
Now a household name, over 1.5 million Kiwis visit Trade Me daily and the platform offers greater opportunities to reach a wider audience.
“We’re thrilled to be partnering with the New Zealand National Fieldays Society to power online sales and help with marketing the 2020 Virtual Fieldays to Kiwis. The agricultural sector makes up a massive part of our Trade Me community and we’d like to help make this ‘first of its kind’ event a success,” says Ivan Fuyala, Trade Me head of audience.
For over 50 years Kiwis and those around the globe have trusted The New Zealand National Fieldays Society to deliver an iconic event that brings town and country together.
“This is a first for Fieldays, we know the physical event and all it entails is incomparable, but we’re determined to deliver a world class event despite the current circumstances we face as a nation and globally,” says Peter.
Fieldays is attended by approximately 130,000 people every year.
From the beloved Tractor Pull competition to the Innovations Centre, Fieldays is a space for old friends to catch up, entrepreneurs to launch their innovations and businesses to connect and generate sales with their customers.
The Southern Hemisphere’s largest agri-event generates approximately $180 million for the local economy, while on a national level it provides over $500 million.
“It’s not the end of the physical event by a long shot. For now, we’re determined to see the situation as an opportunity to do good business and inject some much-needed cash into the economy, especially within the recovery phase of the Covid-19 response.
“This is our way of seeing New Zealand through.”
■ Fieldays Online is free to attend event will bring all your favourite elements of the event and exhibitors to you, no matter where you are.