Stu­dents test their skills

The Invercargill Eye - - RELAY FOR LIFE - RE­BECCA MOORE

Mar­ket­ing stu­dents from the South­ern In­sti­tute of Tech­nol­ogy are put­ting what they are learn­ing into prac­tice.

A group of six stu­dents have been work­ing for about a month on mar­ket­ing for this year’s Wyn­d­ham Cup Day Races in Gore.

This year they have in­tro­duced ac­tiv­i­ties in­clud­ing ‘de­sign your own scare­crow’ and ‘dec­o­rate your car boot’. Prizes will be avail­able for winners.

Stu­dent Si­mon Owen said some of the events were pre-planned, but all of the mar­ket­ing and pro­mo­tion came down to them.

He en­joyed the prac­ti­cal, real-life ex­pe­ri­ence the course of­fered.

‘‘It’s good to get prac­ti­cal learn­ing in the ar­eas we’re taught in. It’s some­thing to show for em­ploy­ment.’’

The team all worked to­gether and played to their in­di­vid­ual strengths, he said.

Stu­dent Suneet Sharma said work­ing with es­tab­lished groups was help­ful and taught the stu­dents to work bet­ter as a team for their first time host­ing an event.

Later in the year the stu­dents will put their skills to the test again at the River­ton Races, as well as getting prac­ti­cal work ex­pe­ri­ence for lo­cal busi­nesses and events.

The Wyn­d­ham Cup Day Races, on Sun­day, will be held at Gore Race­course. Gates open at 11am.


SIT mar­ket­ing stu­dents Nathan Lau­rie, Si­mon Owen, Shri Prashant, Yi­meng Jiang and Suneet Sharma.

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