The New Zealand Herald

Mermaid holidays

Professor Michael Lueck and Dr Brooke Porter say mermaids (and mermen) are real and they work hard to entertain us and preserve our marine environmen­t

- Professor Michael Lueck and Dr Brooke Porter work at the AUT School of Hospitalit­y & Tourism

The release this month of a live-action version of The Little Mermaid will add to our fascinatio­n with these mythical creatures. Loosely based on the original Hans Christian Andersen tale, a 2019 movie, directed by Richard Curtis and starring Chloe Grace Moretz, is also scheduled.

Expect to see even more mermaidthe­med leggings and blankets, toys, souvenirs, underwear and even pet costumes flooding the market as mermaid fever consumes old and young.

Mermaids have trended through popular culture with movies such as Splash (1984) and Disney’s The Little Mermaid (1989) capturing the imaginatio­n.

Though mermaids (and mermen) have a lengthy history as mystical figures, they first became a tourist attraction in 1947 when the Weeki Wachee Mermaid Show began in Florida, US.

Until recently, mermaid tourism or mer-tourism was passive — tourists were restricted to watching mermaid performanc­es. In 2012 though, mermaid tourism developed into an active tourist activity, with the opening of the first school, the Philippine Mermaid Swimming Academy in Boracay.

Today there are mermaid schools on five continents. New Zealand has its own, Mount MerSwim in Mount Maunganui.

When you talk about mermaid schools, the initial reaction is “are you serious?”, or “does that exist?” and “What could you possibly learn at a mermaid school?”

Well, yes, we are serious and, yes, they do exist.

Offers range from photo opportunit­ies — where you are on the beach, dressed up as a mermaid, and the instructor takes photos of you posing as a mermaid — through to multi-day courses. The latter, which are physically challengin­g, may include lessons on tail etiquette, safety, mermaid swim strokes, mermaid makeup tutorials, and breath-holding techniques. For certified scuba divers, scuba sessions, including mermaid tail, dive gear and boat rental, are available.

Gender boundaries are blurred in the mer-world and men and women are able to forge careers as profession­al merfolk (mermaids and mermen). They teach at mermaid schools, perform at marine parks and aquaria, as well as special and corporate events.

However, mermaiding goes much deeper than just entertainm­ent. Our research with first-time mermaids found some actually identify as mermaids, or more specifical­ly with ideals represente­d by mermaids, such as power and natural beauty.

In a February issue of Canvas magazine, Megan Dunn talked about how mermaids represent a resurgence in feminism and can be used to further marine conservati­on. Our research showed that mermaids felt some kind of (re)connection with the marine environmen­t. Some identified as ambassador­s for the marine environmen­t and many were leading conservati­on efforts by example.

“When I am in the water, I clean up debris, like plastic,” Mermaid Carla in Boracay told us.

They may be considered pure entertainm­ent but for those who choose to become a mermaid and attend mermaid school it is not just fun, it is also challengin­g. We’d recommend giving it a go.

 ?? Photo / Michael Lueck ?? Participan­ts at the Mermaid Swimming Academy, Boracay, Philippine­s.
Photo / Michael Lueck Participan­ts at the Mermaid Swimming Academy, Boracay, Philippine­s.

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