The New Zealand Herald

A bold new world of journalism

NZ Herald Premium is here — subscribe to have the best national and internatio­nal news at your fingertips

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It’s here — welcome to a Premium world. nzherald.co.nz’s new digital subscripti­ons have launched offering an unrivalled and expanded menu of investigat­ive journalism, insightful commentary and indepth analysis, along with a glittering lineup of internatio­nal content.

We’re super proud to lead the way in New Zealand journalism as the first major media business to launch digital subscripti­ons to help fund quality journalism well into the future.

Digital subscripti­ons cost $5 a week — but as a special introducto­ry offer subscriber­s will pay just $2.50 a week for the first eight weeks. An annual digital subscripti­on is fixed at $199, representi­ng a $61 saving across the year.

Our five-, six- and seven-day NZ

Herald and regional newspaper subscriber­s have automatic, free access to Premium. Those with weekend or part-week newspaper

subscripti­ons receive a discount.

Print subscriber­s will receive emails explaining how to activate their subscripti­on.

For new subscriber­s, it’s easy — and cheap

— to subscribe.

You’ll find details on how at nzherald.co.nz.

When you become a signed-up subscriber — and activate your account — you’ll also start seeing the Premium content on the NZ Herald app.

For now, non-subscriber­s can’t see or access Premium content on the app.

While much of our journalism, including breaking and “commodity” news, will remain free on nzherald.co.nz, you’ll be able to easily recognise a Premium story — it’s tagged with a gold “Premium” label. Digital subscriber­s who click on a Premium story will have full access. Non-subscriber­s will receive the first 100 words free, before a prompt encourages you to sign up and subscribe. You’ll find Premium stories in prominent and dominant positions on the homepage, and throughout the website — many of the best will be housed here: nzherald.co.nz/ premium

Premium articles will also feature heavily on the homepages of our business, politics, news, world, sport, lifestyle and entertainm­ent sections and on each of our five regional newspaper websites — the Northern Advocate, Bay of Plenty Times,

Rotorua Daily Post, Whanganui Chronicle, and Hawke’s Bay Today.

As we’ve announced, we have a stellar line-up of internatio­nal mastheads whose best journalism will feature strongly in our Premium menu — The New York Times, The Washington Post, The Times, The Daily Telegraph, Financial Times, the Harvard Business Review, and The South China Morning Post.

NZME Premium content editor Miriyana Alexander said unique and exclusive New Zealand journalism would drive the Premium content strategy, while the content from the global publicatio­ns provided incredible additional value. Digital subscripti­ons would foster quality journalism, critical in an era of “fake news”.

NZME managing editor Shayne Currie said: “This is a watershed moment for the New Zealand Herald,

NZME and the wider media industry in New Zealand — it’s a bold, exciting move in an ever-changing landscape.

“For 156 years, subscriber­s have enjoyed receiving their Herald in the letterbox each morning — and our loyal customers have helped sustain our newsrooms and editorial endeavour. We are the first of the major media businesses in New Zealand to launch digital subscripti­ons, and we are confident these will help fund quality journalism for many years to come.”

NZME chief executive Michael Boggs said the launch of digital subscripti­ons was in line with the company’s strategic priorities for 2019.

“We have made a strategic commitment to lead the future of news and journalism in New Zealand and the launch of NZ Herald Premium digital subscripti­ons is a key milestone in achieving our strategic priorities.”

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