The New Zealand Herald

The top 10 toys for Christmas

Parents get heads-up with The Warehouse’s list of hot gift ideas for kids.

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Finding the perfect Christmas gift for the kids can be hard - even harder is getting one they’ll love. So, enter The Warehouse. To help make things easier, the large New Zealand retailer has come up with its prediction­s on the top toys it expects will be hot on Kiwi kids’ wish lists this Christmas.

And it features something old and something new. From the ever-popular Hot Wheels and Lego, to the new global sensations Squishmall­ows and Cats vs Pickles, the Top Ten list has something for everyone. “Squishmall­ows are one of the most asked for toys at the moment thanks to the huge presence they have on social media,” says The Warehouse Toy Buyer, Sarah Brittenden. In the past month alone, The Warehouse has seen more than 7000 searches on its website for Squishmall­ows.

“We saw this a couple of years ago when Fidget Pop-Its literally popped up overnight and we’re seeing it again with Squishmall­ows,” she says. “If you haven’t heard of them yet - they’re super soft, squishy, adorable characters which makes them a must-have toy.” Brittenden says that following the Covid lockdowns, there has been a noticeable trend towards toys that encourage family time, such as board games, puzzles or completing a Lego build together.

“Lego is a toy that’s on kids’ wish list every Christmas.

It’s a great way to encourage creativity and bring family together - and can be passed down and enjoyed by generation­s. Similarly, we’re seeing the return of board games, with the likes of Monopoly Deal and Pictionary.” Hot Wheels makes the list again this year with a new twist - a 90’s -inspired skate collection developed in collaborat­ion with Tony Hawk (a profession­al American skateboard­er). Cats v Pickles, a range of bean-filled plushies, has taken off thanks to a popular series on Youtube. Brittenden says many of The Warehouse top toys also feature more sustainabl­e materials and packaging.

“Among our top picks are our Play Studio Reusable Water Balloons and our range of wooden toys made from FSC (Forest Stewardshi­p Council) certified timber,” she says. “Barbie loves the planet also features with fabrics and accessorie­s made from recycled material.”

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