The Northern Advocate

Broadband fuels growth

Fibre network takes a lead role in creating jobs

- By Joseph Aldridge

The communicat­ions sector is the fastest growing i ndustry in Whangarei — thanks in large part to the district’s lead role in the national rollout of Ultra-fast Broadband.

In a report by economic informatio­n company Infometric­s, the communicat­ions sector tops the list of fastest growing industries while the business and property services sector — which covers real estate and profession­al services associated with the building sector — recorded the biggest decline.

In the year to March 2011, the communicat­ions sector grew 10.5 per cent in Whangarei, compared to a national average of -2.2 per cent.

The sector also made the largest contributi­on to employment growth in Whangarei over the same period, adding 44 jobs.

Telecommun­ications Users Associatio­n of New Zealand chief executive Paul Brislen said much of that growth was driven by the early rollout of Ultra- Fast Broadband.

Mr Brislen said Northpower’s installati­on of fibre-optic cables in Whangarei had been one of the main drivers of growth in the sector.

Northpower Fibre chief executive Darren Mason said there were now about 50 people involved in building the UFB network, as well as six sub-contractor companies.

‘‘You can see how jobs have been created in the design and build of the network alone,’’ Mr Mason said.

‘‘Through extending our fibre network throughout urban Whangarei, our aim is to contribute to a local economy, one that can be as well connected as any town in NZ — with instant communicat­ions access to national and internatio­nal markets.’’

However, not everyone in the communicat­ions sector agrees that the UFB rollout is the main driver of growth.

Hayden Simon, managing director of Whangarei based internet service provider Uber Group, said most UFB subscriber­s would have already been subscribin­g to internet services before fibre arrived, therefore the contributi­on to communicat­ions sector growth was negligible.

Uber’s customer base had doubled in the past year and had experience exponentia­l growth throughout the recession, Mr Simon said.

‘‘The recession saw a lot of businesses downsizing, and owner operators returning to their home offices, which in turn required a fast reliable broadband connection from home.’’

‘‘More people are seeing the benefit of broadband both socially and commercial­ly. In turn this is driving the demand and uptake of services.’’

At the other end of the economic performanc­e scale, business and property services recorded 4.7 per cent negative growth.

The drop has been attributed to a decline in the constructi­on industry.

 ?? PHOTO/MICHAEL CUNNINGHAM ?? READY, SET, GO: The Minister of Communicat­ions and Informatio­n Technology Steven Joyce set the Ultra-fast Broadband ball rolling when he laid the first fibre cable in Whangarei in 2010.
PHOTO/MICHAEL CUNNINGHAM READY, SET, GO: The Minister of Communicat­ions and Informatio­n Technology Steven Joyce set the Ultra-fast Broadband ball rolling when he laid the first fibre cable in Whangarei in 2010.

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